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Marketing Specialist
3 months ago
At Luminys Systems Corporation, we combined exceptional customer service with cutting-edge technology to furnish our clients with superior solutions and services. Our all-encompassing offerings feature a broad array of components, such as security systems and video management software and beyond. This dual commitment to ongoing innovation in technology along with unwavering partner support ensures we provide top-notch quality, dependability, and stability for both our direct customers and our network of resellers.
What you will be doing:
The Marketing Specialist will play a crucial role in developing and executing creative marketing content that aligns with our brand voice and marketing strategies. This role requires a versatile personnel who can produce engaging creative idea or copy for various platforms, including digital marketing campaigns, social media, websites, email newsletters, press releases, and more. The ideal candidate will have a passion for storytelling, an eye for detail, and the ability to adapt their writing style to different audiences and mediums. The marketing specialist also helps to coordinate the marketing resources to support department across the company on day-to-day needs.
What your primary responsibilities will be:
- Content Creation: Develop and produce high-quality, creative copy for various marketing channels, including website content, blog posts, social media, email campaigns, product descriptions, press releases, and more.
- Brand Voice: Ensure all written content maintains a consistent brand voice and adheres to Luminys Systems Corporation's guidelines and standards.
- Campaign Development: Collaborate with the marketing team to brainstorm, create, and execute integrated marketing campaigns that drive engagement and conversion.
- SEO Optimization: Write and optimize content for SEO to improve search engine rankings and drive organic traffic to our digital platforms.
- Market Research: Stay updated with industry trends, competitor activities, and customer preferences to inform content strategies and ensure relevance.
- Analytics: Monitor and analyze the performance of marketing campaigns and content, providing insights and recommendations for continuous improvement.
- Collaboration: Work closely with cross-functional teams, including Graphic designing, branding, product development, sales, and customer service, to ensure cohesive messaging and effective communication.
- Education: Bachelor's degree in Marketing, Communications, Journalism, English, or a related field.
- Experience: Proven experience in copywriting, creative writing, cross team coordination or a similar role within the marketing domain.
- Skills:
- Exceptional writing, editing, and proofreading skills.
- Strong understanding of digital marketing principles and SEO best practices.
- Ability to create compelling and persuasive content for various audiences and platforms.
- Excellent organizational skills and attention to detail.
- Proficiency in using content management systems (CMS) and marketing tools.
- Attributes:
- Passionate about storytelling and brand building.
- Adaptable and able to thrive in a fast-paced environment.
- Strong communication and interpersonal skills.
- Self-motivated and able to manage multiple projects simultaneously
- Must be able to remain in a stationary position 50% of the time if needed
- May be required to stand for long periods of time
- Constantly operates a computer and possibly other work related machinery
- Frequent, continual, intermittent flexing, or rotation of the wrist(s) and spine including repetitive motions
- Constantly receiving detailed information through oral communication
- Constant talking, expressing, or exchanging ideas by means of verbal communication
- Constant clarity of vision at near and/or far distances
- May be exposed to outdoor weather conditions and noise levels
We are proud of what we do and who we are. At Luminys, you will be surrounded by a team that is dedicated, bright, and enthusiastic about both technology and security solutions. We are always trying to find new ways to improve our methodology, our operations, and raising the bar in our industry. We are a culture built on taking care of each other, our customers, and above all else - offering a solution that works for all.
In addition, we offer the below benefits:
- We offer full benefits (medical, dental, vision, life insurance) to make sure you take care of yourself and your family
- A retirement contribution plan to make sure your future is taken care of
- Parental leave when you have a new baby because let's be honest, we all need some extra sleep and cuddle time with a newborn
- Paid Time Off to spend a day at Disneyland, sip cocktails by the beach, or maybe even just veg out in front of the TV
- Paid Holidays because we believe in celebrating the important milestones in our country (plus some added time off to hang with loved ones or rest)
- An overly excited (but well-intentioned) HR Manager who will welcome you to the team with open arms