Admissions/Marketing Director
4 weeks ago
Brookview Assisted Living Facility -
Brookview (ALF) is seeking an Admissions/Marketing Director for our skilled nursing facility in Farmville, VA
We are seeking an experienced, highly motivated and dynamic individual to oversee, develop and maintain relationships with local hospitals, physicians and the community to drive patient referral efforts.
QUALIFICATIONS:
Education: At least a high school diploma, two or more years of college preferred.
Experience: 2+ years of prior SNF experience Healthcare, human services, public relations, LTC, social services.
Responsibilities and Duties:
- Present centers in a positive manner to educate the public and the professional healthcare community in all aspects of the services provided.
- Dedicate no less than 75% of working hours to direct interaction with the market community promoting services of the facility.
- Maintain an 80% conversion rate from referrals to admissions. Achieve and maintain 90% or more occupancy at all centers or meet or exceed census budgets.
- Maintain a good professional rapport with all staff members at the facility including members of Community Relations teams and others relevant to the position.
- Respect the confidential nature of information obtained and to divulge such information only to authorized personnel.
- Meet with Administrator daily to communicate on current admissions, discuss expectations and results of efforts made.
- Maintain close personal contact with all referral sources.
- Represent the center to the community in a professional manner and in a coordinated effort with the community relations team. (i.e., ongoing public speaking engagements, visits to hospital discharge planners, physicians, and insurance case mangers ;).
- Coordinate and participate in the facility events as appropriate (i.e., health fairs, family dinner, etc.).
- Participate with insurance contract negotiations and assist in pre-admission cost out analysis of managed care and PPS referrals as necessary.
- Complete and provide census report daily to Corporate and Administrator and any other designated personnel.
- Keep current on competitor activities.
- Focus community relations on those segments of the community most likely to have a need for the services of the facility.
- Maintains admission guidelines by writing, updating, and recommending changes to admission criteria, policies, and procedures.
- Markets programs and facilities by preparing and providing informational brochures; writing and placing advertisements; answering questions; conducting tours.
Salary/ Wage Range
Compensation for the role will depend on a number of factors, including a candidate’s qualifications, skills, competencies and experience and may fall outside of the range shown.
Benefits:
- Dental Insurance
- Health Insurance
- Vision Insurance
- Disability Insurance
- Basic Term Life and AD&D Insurance & Voluntary Term Life and AD&D Insurance
- Wellness Program
- Paid Time Off
- 401(k)
- Accident coverage, Hospital Indemnity coverage & Critical Illness coverage
- As a part of our team, you will receive compensation for your orientation period at the same rate as your base pay
- Monthly Schedules on Mobile App: Stay organized and plan ahead, making it convenient for you to manage your work-life balance.
- On-Demand Payroll Status: Keep track of your earnings effortlessly
- Our mobile app enables you to access your payroll status on demand, providing you with transparency and financial convenience
- Holiday Pay and Overtime Pay: We recognize the importance of holidays and the extra effort you put in during overtime
- You will be eligible for holiday pay and overtime pay, ensuring your dedication is duly rewarded with our already high payrates
- Professional Development: Expand your knowledge and skills through ongoing training and educational opportunities, fostering career growth
Schedule:
- Monday to Friday
- Weekend availability
Education:
- Minimum: High school diploma or GED. At least two years of college from an accredited institution.
Experience:
- 2+ years of SNF experience
Work Location: One location
We are committed to maintaining a diverse and inclusive workplace. We are an equal opportunity and affirmative action employer. We do not discriminate in recruiting, hiring or promotion based on race, ethnicity, gender, gender identity, age, disability or protected veteran status. We proudly support and encourage people with military experience (active, veterans, reservists and National Guard) as well as military spouses to apply for our job opportunities.
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