Senior Marketing Analyst
1 month ago
Sr. Marketing Analyst
Overview
This role will be critical to driving overall business growth. The successful candidate will possess an ability to balance data analysis, provide meaningful insight with data proof points, and have a demonstrated understating of marketing strategy,
programs
and tactics.
Position reports to Director, Demand Generation
.
What
you will do:
Providing the marketing performance measurements, reporting, and analysis required to improve marketing program results for associated business decisions through detailed analysis of the digital behavior of prospects and
customers.
Develop, maintain, and analyze standardized reporting dashboards providing data driven insights to monitor/evaluate marketing, lead generation and sales funnel
s
, and present recommendations to improve
performance.
Ensure all marketing channels, execution tactics, and promotions are tracked,
identifying
,
and developing options to improve conversion, and ensuring the accuracy of the analytics by validating the data
collected.
Translating quantitative data into actionable recommendations to meet business objectives, marketing goals and measurements, in
easy-to-follow
narratives and
storytelling.
Regularly reviewing dashboards with marketing leadership providing performance updates and summaries
Support monthly and quarterly
reviews
with cross-organizational teams to support continued improvements for integrated demand
marketing.
Serve as the primary marketing Salesforce resource, providing support to marketing in their use of
Salesforce.
Assist in developing marketing initiatives to increase
relevant
digital traffic, improve conversion rate, and generate qualified
leads.
Work with
marketing
team to identify, track and report
KPIs.
Stay current on
the latest
trends in web-based analytics, business intelligence tools and web
development.
Other job duties as assigned as
needed.
What you will bring:
5+ years of experience in an analytics role
with at least 3 years supporting
marketing
3-5 years as a p
ower user with
Salesforce (B2B/CRM analytics and Workbench), Pardot (or similar), analytics tool (Salesforce B2B Analytics, Tableau,
PowerBI
, or similar), SQL, Google Analytics,
Microsoft
Excel
and PowerPoint
Comprehensive understanding of Salesforce administration and force.com technologies
Experience with Microsoft Teams
, SharePoint; Monday.com and ZoomInfo experience is a
plus
Must be an
organized,
analytical
,
and critical thinker
;
act independently when required and have a high degree of personal initiative
with ability to execute on business
objectives
Must have strong written and
oral communication skills, with effective presentation and interpersonal skills
while exhibiting
professional maturity, good judgment, and remain cool under
pressure
Demonstrate project and process management
capabilities
Experience collaborating with multiple teams to drive timely project
completion
Experience in managing Google AdWords is a
plus
Knowledge of digital marketing concepts, inbound and outbound
Strong attention to detail
Ability to work in a fast paced, highly collaborative environment while exhibiting optimal time management
skills
About Edifecs
Edifecs is a premier technology company serving the U.S. healthcare market that empowers its customers to transform healthcare. For over 25 years, Edifecs has provided the market-leading interoperability platform. Edifecs payer and provider customers and technology partners are driving healthcare transformation with the ability to seamlessly exchange, unify, and normalize data to derive insights and intelligence and replace friction with collaboration across all stakeholders. Edifecs’ platform is the foundation to help customers overcome healthcare’s biggest challenges, including accelerating the adoption of value-based payment models, securing complete and accurate care funding for alternative payment models, and fully automating prior authorization.
Edifecs offers natural language processing, machine learning, and artificial intelligence to provide deeper insights into patients, populations, and business processes. As new standards and regulations continually emerge government agencies, Edifecs is a proven partner to ensure its customers maintain “evergreen” compliance. Edifecs customers cover 290 million lives and include 100% of national health plans, 70% of state Medicaid programs, and 94% of the lives covered by Blue Cross Blue Shield payers. The company is headquartered in Bellevue, Washington, with additional offices in Atlanta, Georgia, and Mohali, India, and has more than 1000+ employees.
We are an equal opportunity employer and value diversity at our company. We do not discriminate
on the basis of
race, religion, color, national origin, gender, gender identity or expression, sexual orientation, age, marital status, or disability status. Our corporate credo of innovation, collaboration, customer-centricity, and integrity drive and inform all our actions and decisions. Please contact
careers.in@edifecs.com
for more information.
#J-18808-Ljbffr
-
Senior Investment Analyst, Capital Markets
5 days ago
Washington, United States SelectLeaders Full timeSenior Investment Analyst, Capital Markets Opportunity for performance discretionary bonus. Comprehensive benefits package including health insurance, dental, vision, parental leave, 401k company profit sharing, PTO, and more. Position Summary: KLNB’s Washington, DC Office and Industrial Capital Markets' team is a high-volume investment sales transaction...
-
Senior Living Sales and Marketing
2 weeks ago
Washington, United States Americare Senior Living Full timeARE YOU A SALES PERSON WITH PROVEN RESULTS AND A SERVANT HEART? COME GROW WITH US! About Americare. For over 30 years, Americare has extended care to senior generations in America's heartland. We pride ourselves on being resident focused, encouragi Sales, Marketing, Sales Representative, Senior, Business Services, Director, Facility
-
Marketing Analyst
4 days ago
Washington, United States SideRamp Full time**About SideRamp** **About the Role**: We are looking for a passionate Marketing Analyst to join our dynamic team. As a Marketing Analyst, you will play a crucial role in analyzing market trends, conducting research, and developing strategies to drive our marketing efforts forward. This is an exciting opportunity to work in a fast-paced environment and make...
-
Marketing Analyst
5 days ago
Washington, Washington, D.C., United States CleanChoice Energy Full timeJob Title: Marketing AnalystFull-Time 40 Hours/WeekClassification: exempt under FLSALocation: 100% Remote About CleanChoice Energy, a national renewable energy company that empowers people and businesses to cut emissions and live cleaner, healthier lives, is seeking a Marketing Analyst to join our growing team. This is a unique opportunity to join a...
-
Cost Analyst, Senior
1 month ago
Washington, United States Cobec Consulting Full timeCost Analyst, Senior – DHS at Cobec Consulting www.cobec.com Back to all openings Apply Position: Cost Analyst, Senior – DHS Location: Washington, DC Area Job Summary This position will provide experienced cost analysis and estimating support for Department of Homeland Security (DHS) programs. Years of Relevant Experience The position...
-
Marketing Data Analyst
5 days ago
Washington, United States Sparks Group Full timeMarketing Data Analyst Job Summary: We're looking for a Marketing Data Analyst to join a well-established and world-renowned Association in Washington, DC. This will be long-term, hybrid opportunity. As a Marketing Data Analyst, you will be responsible for processing and analyzing marketing data to help improve the efficiency and effectiveness of the...
-
Senior Health Benefits Analyst
2 weeks ago
Washington, United States The Segal Group Full timeJob Description - Senior Health Benefits Analyst (EAS00000057) Job Description Senior Health Benefits Analyst - ( EAS00000057 ) Description The Opportunity: The Senior Health Benefits Analyst is integral to supporting the delivery of a broad and diverse range of group health benefits consulting services to our clients. The health practice provides...
-
Senior Financial Analyst
6 days ago
Fort Washington, United States Kenvue Full timeJob Description Senior Financial Analyst – Commercial- Kenvue is currently recruiting for Senior Financial Analyst - Commercial . This position reports into Fort Washington, PA or Skillman, NJ, with up to 5% travel.Join us in shaping our future--and yours.What will you doThe Senior Financial Analyst is responsible for providing financial leadership in...
-
Senior Living Sales and Marketing
6 days ago
Washington, United States Americare Senior Living Full timeARE YOU A SALES PERSON WITH PROVEN RESULTS AND A SERVANT HEART? COME GROW WITH US! About Americare For over 30 years, Americare has extended care to senior generations in America's heartland. We pride ourselves on being resident focused, encouraging employee to make smart, responsible decisions that are in the best interest of individual residents. Why...
-
Inbound Marketing Analyst
1 week ago
Washington, United States Northwest Registered Agent Full timeNorthwest Careers Careers at Northwest Registered Agent LLC Client Services Division Interactive Division Inbound Marketing Analyst in Spokane WA Located in Spokane, WA Our inbound marketing analyst is constantly drooling over our inbound interactions with our clients and visitors to our website. You will be tasked with maximizing opportunities to convert...
-
Marketing Data Analyst
3 weeks ago
Washington, United States LHH Full timeMarketing Data Analyst LHH Recruitment Solutions is currently seeking a marketing data analyst with 5 or more years of experience for a contract opportunity for a non profit organization in Washington DC. This role is 100% remote EST.This is a great contract role that offers the opportunity to work with a results-oriented and dedicated team....
-
Marketing Data Analyst
2 weeks ago
Washington, United States LHH Full timeMarketing Data Analyst LHH Recruitment Solutions is currently seeking a marketing data analyst with 5 or more years of experience for a contract opportunity for a non profit organization in Washington DC. This role is 100% remote EST.This is a great contract role that offers the opportunity to work with a results-oriented and dedicated team. ...
-
Marketing Data Analyst
2 days ago
Washington, United States LHH Full timeMarketing Data Analyst LHH Recruitment Solutions is currently seeking a marketing data analyst with 5 or more years of experience for a contract opportunity for a non profit organization in Washington DC. This role is 100% remote EST.This is a great contract role that offers the opportunity to work with a results-oriented and dedicated team....
-
Marketing Data Analyst
3 weeks ago
Washington, United States LHH Full timeMarketing Data Analyst LHH Recruitment Solutions is currently seeking a marketing data analyst with 5 or more years of experience for a contract opportunity for a non profit organization in Washington DC. This role is 100% remote EST.This is a great contract role that offers the opportunity to work with a results-oriented and dedicated team....
-
Marketing Data Analyst
20 hours ago
Washington, United States LHH Full timeMarketing Data Analyst LHH Recruitment Solutions is currently seeking a marketing data analyst with 5 or more years of experience for a contract opportunity for a non profit organization in Washington DC. This role is 100% remote EST.This is a great contract role that offers the opportunity to work with a results-oriented and dedicated team....
-
Senior Manager, Corporate Marketing
2 weeks ago
Washington, United States Salesforce Full timeThis role is part of the Global Marketing Operations and provides planning & strategy support to Global Field Marketing. The main areas of responsibility are annual budget and workforce planning, ongoing budget and workforce management and reporting, with monthly reviews with the marketing function lead and other key stakeholders. The senior manager will...
-
Research Analyst or Senior Research Analyst
2 weeks ago
Washington, United States Delve Full timeJob DescriptionJob DescriptionSalary: Join Our Trailblazing Team In Creating The Future Of Public Affairs Risk AnalysisWho We Are: Delve is not just a competitive intelligence and risk advisory firm; we're a beacon for those who dare to think differently in the realm of political and public affairs analysis. Our firm is a hub for the curious,...
-
Research Analyst or Senior Research Analyst
4 days ago
Washington, United States Delve Full timeJob DescriptionJob DescriptionSalary: Join Our Trailblazing Team In Creating The Future Of Public Affairs Risk AnalysisWho We Are: Delve is not just a competitive intelligence and risk advisory firm; we're a beacon for those who dare to think differently in the realm of political and public affairs analysis. Our firm is a hub for the curious,...
-
Cost Analyst, Senior
1 month ago
Washington, United States Cobec Consulting Full timePosition: Cost Analyst, Senior - DHS Location: Washington, DC Area Job Summary This position will provide experienced cost analysis and estimating support for Department of Homeland Security (DHS) programs. Years of Relevant Experience The position requires 7-15+ years of cost analysis and estimating experience. DHS experience is desirable, but not...
-
Clean Energy Senior Financial Analyst
5 days ago
Washington, United States Kuraray America , Inc. Full timeDescription: Do you want to work for a company that cares about you as a person, not just a number? For a company that provides outstanding leadership? For a company that offers exceptional benefits? RER Solutions, Inc., could be your new home. RER Solutions, Inc., is accepting resumes for a Clean Energy Senior Financial Analyst to support the Office of...