SEO specialist

The job requirements are detailed below. Where applicable the skills, qualifications and memberships required for this job have also been included.
Job details

Job reference

LINREF000769

Date posted

04/07/2023

Application closing date

Blank

Location

Mansfield

Package

Blank

Contractual hours

37.5

Basis

Full time

Job category/type

Blank

Attachments

Blank
SEO specialist

Linney is a world-class, multichannel marketing services business. We are looking for a SEO specialist to manage the SEO strategies of a portfolio of clients of varying sectors and sizes as well as Linney Group internal SEO.
Reporting to the head of digital, the successful candidate will be responsible for building best-in-class SEO strategies using their wealth of knowledge in this rapidly progressive area of digital marketing.
The ideal candidate will be a self-starter with a great entrepreneurial spirit and mindset who understands SEO inside and out.
This role has great prospects to build out a high-performing function to be offered to existing and new clients. It is a hybrid role but could involve travel to client premises.
The successful candidate will act as leading SEO consultant to a range of clients, with the understanding of what is needed to take ownership of SEO strategy, resourcing and implementation.
They will work with account directors to identify new client opportunities and produce audits and other materials to win new business, as well as planning SEO initiatives and outlining opportunities with marketing leads from our clients and the internal Linney marketing team.
They will need to identify performance issues and provide actionable insights to teams, deliver a content SEO road map to marketing teams, and perform competitor gap analysis and comprehensive keyword research.
They will host SEO education across the business and with clients, and collaborate with others to educate on best practice and advancements in SEO.
Essential skills and experience:
Experience within a dedicated SEO role, ideally in an agency
Passion and enthusiasm for an innovative approach to SEO
Solid knowledge base of technical SEO and content SEO with experience in delivering and executing on strategies
Strong influencing skills and the ability to bring senior stakeholders and clients on board
Confidence to explain SEO opportunities to all stakeholder levels and energise others
Understanding of searcher intent and the different type of SERP layouts
Knowledge of keyword planning, technical and analytical tools and content management systems (CMS)
Understanding of on-page, off-page and technical SEO with the ability to tell engaging and informative stories
Experience using tools such as Google Search Console, Semrush, BrightEdge, Adobe Analytics and Screaming Frog
Strong analytical and technical aptitude
Desirable skills and experience:
Understanding of relationship between paid media and SEO
Shopify-specific SEO
Experience with site migrations
Experience using CMS such as Umbraco and Wordpress
Our culture enables us to support our people through effective team meetings, appraisals and training. We work hard to provide an inspiring environment with plenty of opportunity to progress your career.

Our key words are friendliness, helpfulness, honesty, cooperation, security and prosperity. Why not try us?

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