See more Collapse

Marketing Manager

1 month ago

Charleston, United States Marriott Full time

Marriott

Marketing Manager

Charleston ,

West Virginia

Apply Now

Schedule

Full-Time Located Remotely?

Y Relocation?

N Position Type

Management JOB SUMMARY Promotes on-brand messaging to customers through traditional, digital, and social media channels with the goal of driving revenue and supporting total hotel goals. Builds direct marketing plans, targeted campaigns, and activated channels to drive consumer awareness and preference, increasing market share, and building broader portfolio and brand awareness. Showcases Food and Beverage promotions, both to hotel guests and to local patrons. Connects into resources in their region. Liaises and builds deep partnerships with their regional eCommerce and Marketing teams to verify all local, social, and digital marketing efforts are effectively integrated with the selling efforts for the organization. Develops and executes basic marketing strategy across multiple outlets and for the positioning and pull-through of continent strategy that align with hotel goals. Supports and implements marketing strategies designed to drive topline revenue and achieve RevPar/share-of-wallet goals. Manages all internal and external communication, digital presence, including but not limited to property website, third party channels and social media while maintaining brand integrity. Activates incremental marketing opportunities ranging from partnerships, third-party sites and CVBs. Reports out on campaign performance to SMR (Sales, Marketing & Revenue Management) leadership as requested. CANDIDATE PROFILE Education and Experience Required: • 2-year degree from an accredited university in Marketing, Public Relations, Business Administration or related major and 4 years experience in the sales, marketing, digital or related professional area; hospitality marketing or digital advertising experience preferred OR • 4-year bachelor's degree in Marketing, Public Relations, Business, or related major; 2 years experience in the sales, marketing, digital or related professional area; hospitality marketing or digital advertising agency experience preferred. CORE WORK ACTIVITIES Marketing and Digital • Develops and executes the overarching marketing strategy from marketing plans to budgets for hotel/group of hotels that align with business priorities, with support and consultation of the General Manager(s). • Cultivates partnership with and active participation in demand generation strategy development (SMR). • Reconciles marketing plan monthly with accruals, forecast in conjunction with Director of Finance. • Leads and/or partners with Hotel Operations to conceptualize/execute property-level Programming and Activation, based on brand guidelines. • Serves as the hotel(s) brand guardian / liaison, verifying all marketing reflects brand voice. Leads the strategic pull-through of continent and brand promotions and campaigns. • Partners with Revenue Management to develop and execute promotional strategy. • Develops and manages property email marketing strategy, digital strategy across M.com and Third-Party sites, paid media campaigns and performance and verifies proper execution. • Supports group lead generation efforts. • Runs, reviews, analyzes and clearly articulates to stakeholders’ key reports and adjust strategy accordingly. • Manages internal and external partners to verify deliverables are executed to support hotel strategy. • Develops annual digital marketing plan to maximize hotel revenue production and identify digital marketing opportunities on third party and local partner sites. • Monitors and provides recommendations for SEO and update as needed in collaboration with MDS or agency. Content Management • Sets overarching messaging strategy for hotel/group of hotels aligned with positioning. • Manages Marriott.com content (via EPIC, Efast, MDS Client Community, etc.), OTA content (via respective extranet sites) and Third-Party / Group Site content (via respective content management systems). • Manages photography distribution including search photos, pre-arrival photos, and photo gallery management. • Creates landing pages and Discovery Pages to enhance content, as applicable. Partnerships and Public Relations • Identifies and cultivates partnerships internally and externally, including Marriott Digital Services (MDS). • Maintains frequent, active engagement with Area Directors of Marketing to communicate overall recommendations and actionable next steps based on identified findings, best practices, and overall digital trends for their portfolio of hotels. • Manages PR agency, if applicable, or internal PR messaging. • Manages execution of PR events and promotions. Outlet and Ancillary • Manages outlet marketing opportunities on third party and local partner sites. • Defines in-house F&B programming in partnership with F&B Director and manage execution. Social Media • Develops and implements social strategy. • Manages paid social media budget and strategy. • Assists in reviewing social media content calendars and collect local area and property events. General • Leads, owns and directs asset development, including hotel collateral, photoshoots (sourcing, planning, on-site execution, post-editing and • Measures and communicates success of campaigns and digital performance using relevant reports tools. • Demonstrates the ability to create and maintain strong relationships and negotiation skills with key internal and external partners/stakeholders (e.g. GMs, Sales and Revenue Leaders, Regional Team, media representatives). • Collects, reviews, and submits invoices for property marketing efforts and manage the overall submission process. • Completes other reasonable duties as requested by leadership. California Applicants Only:

The salary range for this position is $66,560.00 to $134,991.00 annually. Colorado Applicants Only:

The salary range for this position is $63,150.00 to $122,722.00 annually. Hawaii Applicants Only:

The salary range for this position is $76,410.00 to $134,991.00 annually. New York Applicants Only

: The salary range for this position is $63,150.00 to $134,991.00 annually. Washington Applicants Only

: The salary range for this position is $67,724.80 to $134,991.00 annually. In addition to the annual salary, the position will be eligible to receive an annual bonus. Employees will accrue 0.04616 PTO balance for every hour worked and eligible to receive minimum of 7 holidays annually. All locations offer coverage for medical, dental, vision, health care flexible spending account, dependent care flexible spending account, life insurance, disability insurance, accident insurance, adoption expense reimbursements, paid parental leave, educational assistance, 401(k) plan, stock purchase plan, discounts at Marriott properties, commuter benefits, employee assistance plan, and childcare discounts. Benefits are subject to terms and conditions, which may include rules regarding eligibility, enrollment, waiting period, contribution, benefit limits, election changes, benefit exclusions, and others. The application deadline for this position is 28 days after the date of this posting, 4/15/2024. Marriott International is an equal opportunity employer. We believe in hiring a diverse workforce and sustaining an inclusive, people-first culture. We are committed to non-discrimination on any protected basis, such as disability and veteran status, or any other basis covered under applicable law. Marriott International considers for employment qualified applicants with criminal histories consistent with applicable federal, state and local law. Marriott Hotels strive to elevate the art of hospitality, innovating at every opportunity while keeping the comfort of the oh-so-familiar all around the globe. As a host with Marriott Hotels, you will help keep the promise of “Wonderful Hospitality. Always.” by delivering thoughtful, heartfelt, forward-thinking service that upholds and builds upon this living legacy. With the name that’s synonymous with hospitality the world over, we are proud to welcome you to explore a career with Marriott Hotels. In joining Marriott Hotels, you join a portfolio of brands with Marriott International.

Be

where you can do your best work,

begin

your purpose,

belong

to an amazing global team, and

become

the best version of you. JW Marriott is part of Marriott International's luxury portfolio and consists of more than 100 beautiful properties in gateway cities and distinctive resort locations around the world. JW believes our associates come first. Because if you’re happy, our guests will be happy. JW Marriott associates are confident, innovative, genuine, intuitive, and carry on the legacy of the brand’s namesake and company founder, J.Willard Marriott. Our hotels offer a work experience unlike any other, where you’ll be part of a community and enjoy true camaraderie with a diverse group of co-workers. JW creates opportunities for training, development, recognition and most importantly, a place where you can pursue your passions in a luxury environment with a focus on holistic well-being. Treating guests exceptionally starts with the way we take care of our associates. That’s The JW Treatment. In joining JW Marriott, you join a portfolio of brands with Marriott International.

Be

where you can do your best work,

begin

your purpose,

belong

to an amazing global team, and

become

the best version of you.

#J-18808-Ljbffr

We have other current jobs related to this field that you can find below

  • Market Manager

    4 weeks ago

    Charleston, United States ManpowerGroup Solutions Full time

    Market Manager-0031688US-SC-CharlestonWorker Location:Remote Description Build your career with Manpower, as we connect human potential to the power of business. Through regular, honest, and meaningful career conversations, and other tools designed to guide self-discovery, we'll help you become an expert in Market Management and forge a career path...

  • Market Manager

    2 weeks ago

    Charleston, United States ManpowerGroup Full time

    Build your career with Manpower, as we connect human potential to the power of business. Through regular, honest, and meaningful career conversations, and other tools designed to guide self-discovery, we'll help you become an expert in Market Management and forge a career path that's right for you. All while: What’s In It For You• Working with our...

  • Market Manager

    2 weeks ago

    Charleston, United States ManpowerGroup Full time

    Build your career with Manpower, as we connect human potential to the power of business. Through regular, honest, and meaningful career conversations, and other tools designed to guide self-discovery, we'll help you become an expert in Market Management and forge a career path that's right for you. All while: What’s In It For You• Working with our...

  • Manager, Digital Marketing

    4 days ago

    Charleston, United States Maya Chia Full time

    Job Description Job Title: Marketing Manager Company: Maya Chia Position Overview: The Digital Marketing Manager at Maya Chia will serve as a strategic collaborator with the CEO, responsible for setting and executing an integrated digital marketing strategy for the brand. This role requires a proactive and detail-oriented individual who can provide...

  • Senior Marketing Manager

    4 weeks ago

    Charleston, United States EmergencyMD Full time

    Position Summary Responsible for creating and executing marketing plans to meet divisional objectives and achieve maximum profitability for assigned product lines. Manages the daily marketing activities including pricing, product development, product management, product positioning, sales promotion and advertising. Level II: Proficient at the following...

  • Event Marketing Manager

    1 week ago

    Charleston, United States Leaf Home Full time

    Meet Leaf Home, the leading provider of technology-driven home solutions that is on a mission to make homeownership easy. With more than 50% of consumers worried about the cost and effort of home maintenance, we focus on delivering remarkable, end-to-end experiences. Trusted by more than 1 million homeowners across the US and Canada, Leaf Home is...

  • Outside Marketing Manager

    2 weeks ago

    Charleston, West Virginia, United States Southern Industries Home Improvements Llc Full time

    Southern Industries Home Improvement is a FAMILY-OWNED COMPANY and one of the fastest-growing remodeling companies in the Southeast and is dedicated to helping families throughout Georgia, the Carolinas, Tennessee, and Alabama. The team at Southern puts more than 55 years of experience to work for homeowners across the southeast, delivering superior results...

  • Manager of Marketing and Creative Services

    6 days ago

    Charleston, West Virginia, United States teamworkonline Full time

    CManager of Marketing and Creative Services This position creates, oversees, manages, and executes all internal and external communications from the South Carolina Stingrays. This role will work closely across all departments (ticket sales, broadcast/communications, corporate sales, merchandise, community, creative team) to ensure marketing initiatives...

  • Marketing Officer

    4 weeks ago

    Charleston, United States WesBanco Bank, Inc. Full time

    Remote - Ironton, OH Remote - Parkersburg, WV Remote - Cleveland, OH Remote - Fairmont, WV Remote - Bowie, MD Remote - Chattanooga, TN Remote - Cincinnati, OH Remote - Pittsburgh, PA Remote - Nashville, TN Remote - Indianapolis, IN Remote - Akron, OH Remote - Columbus, OH Remote - Frankfort, KY Remote - Huntington, WV Remote - Louisville, KY Remote -...

  • Mid-Market Account Manager

    7 days ago

    Charleston, West Virginia, United States Segra Full time

    Job SummaryThe Mid-market Account Manager (MAM) will be primarily responsible for retaining existing revenue and generation of sales uplift revenue in the existing customer base. The MAM must meet the experience and/or the education/training requirements of their specific Job Description. The MAM will have a quota based on producing new revenue from assigned...

  • Assistant Retail Marketing Manager

    2 weeks ago

    Charleston, West Virginia, United States Leaf Home Full time

    Meet Leaf Home, the leading provider of technology-driven home solutions that is on a mission to make homeownership easy. With more than 50% of consumers worried about the cost and effort of home maintenance, we focus on delivering remarkable, end-to-end experiences. Trusted by more than 1 million homeowners across the US and Canada, Leaf Home is Americas...

  • South Carolina Market Manager

    3 months ago

    Charleston, West Virginia, United States NoDa Brewing Co. Full time

    The SC Market Manager is the primary distributor POC and sales representative for the state of SC.

  • Search Engine Marketing

    4 weeks ago

    Charleston, United States Buffalo Groupe Full time

    Job Description Buffalo Groupe is a marketing agency, events and media company dedicated to reaching an audience seeking escape. With an unmatched understanding of the high-end escape audience, a proven approach that delivers real results for our clients, and a talented team that's wired to win, Buffalo Groupe is THE luxury-lifestyle marketing leader in...

  • Outside Marketing Manager

    3 weeks ago

    North Charleston, United States Southern Industries Home Improvements Llc Full time

    **This is not a remote or digital position** **Southern Industries Home Improvement** is a **FAMILY-OWNED COMPANY** and one of the fastest-growing remodeling companies in the Southeast and is dedicated to helping families throughout Georgia, the Carolinas, Tennessee, and Alabama. The team at Southern puts more than 55 years of experience to work for...

  • Outside Marketing Manager

    2 weeks ago

    North Charleston, United States Southern Industries Home Improvements Llc Full time

    **Southern Industries Home Improvement** is a **FAMILY-OWNED COMPANY** and one of the fastest-growing remodeling companies in the Southeast and is dedicated to helping families throughout Georgia, the Carolinas, Tennessee, and Alabama. The team at Southern puts more than 55 years of experience to work for homeowners across the southeast, delivering superior...

  • Senior Marketing Content Manager

    4 weeks ago

    Charleston, United States EDB Full time

    EDB Senior Marketing Content Manager Charleston , West Virginia Apply Now Innovative, collaborative minds wanted. The world loves Postgres. We envision a world where organizations thrive by harnessing the full power of Postgres, the world’s fastest growing and most loved and used open source database. Our mission is to enable data teams everywhere to...

  • Lead Product Manager

    5 hours ago

    Charleston, United States Wolters Kluwer Full time

    Wolters Kluwer Lead Product Manager - Medical Practice Markets Charleston , West Virginia Apply Now The Lead Product Manager will be responsible for making recommendations for the development of new unique aggregated health research content products on Ovid, and then for working cross-functionally to develop and launch those products. By analyzing global...

  • Retail Marketing Manager- Remote View Details

    4 weeks ago

    Charleston, United States Dietz & Watson Full time

    **About Dietz & Watson, Inc.** 1939 was a big year. Gottlieb Dietz met Walter Watson and developed his original German Bratwurst recipe. Four generations and hundreds of recipes later, we still stand by Gottliebs unwavering dedication to quality, family, and delicious food. We're rooted in a delicious heritage of secret family recipes that have been...

  • Outside Marketing Manager

    2 months ago

    North Charleston, United States Southern Industries Home Improvements Full time $55,000 - $75,000

    Southern Industries Home Improvement is a FAMILY-OWNED COMPANY and one of the fastest-growing remodeling companies in the Southeast and is dedicated to helping families throughout Georgia, the Carolinas, Tennessee, and Alabama. The team at Southern puts more than 55 years of experience to work for homeowners across the southeast, delivering superior results...

  • Outside Marketing Manager

    4 weeks ago

    North Charleston, United States Southern Industries Home Improvements Full time $55,000 - $75,000

    Southern Industries Home Improvement is a FAMILY-OWNED COMPANY and one of the fastest-growing remodeling companies in the Southeast and is dedicated to helping families throughout Georgia, the Carolinas, Tennessee, and Alabama. The team at Southern puts more than 55 years of experience to work for homeowners across the southeast, delivering superior results...