Senior Manager of Brand and Creative Salt Lake City, Utah

3 weeks ago


Salt Lake City, United States Filevine Full time

Do you thrive at the intersection of brand strategy and creative execution? Are you passionate about building a powerful brand voice and translating it into engaging experiences? If so, then Filevine wants to hear from you About Filevine: Filevine is changing the way legal work gets done for law practitioners and their clients. As the leading legal operating system, Filevine is dedicated to empowering organizations with tools to simplify and elevate complex, high-stakes legal work. Powering everything from document and case management to timekeeping, billing, and business analytics, almost 4,000 law firms and legal teams use Filevine daily to deliver excellence. About the Role: As the Director of Brand and Creative, you'll play a pivotal role in shaping Filevine's brand identity and amplifying our voice across all channels. You'll be a strategic leader, overseeing a talented team of designers, copywriters, and videographers, and ensuring our creative vision comes to life. Responsibilities: Brand Strategy & Vision: -Develop and implement the long-term brand strategy, ensuring consistency across all touchpoints. -Understand the user experience across multiple channels and surfaces, to provide best-practice critiques and recommendations -Conduct market research to understand customer needs and preferences. -Analyze brand performance and make adjustments to the strategy as needed. -Manage brand perception and reputation. -Lead and inspire a team of creative professionals (designers, copywriters, -Optimize the way the creative team works within Filevine to meet strategic company and marketing goals. -Develop the creative strategy, ensuring a consistent brand voice and look across all platforms (website, marketing materials, social media, etc.) -Oversee the creative process, from concept development to execution. -Stay updated on design trends and technologies. -Manage creative budgets and ensure projects are delivered on time. -Act as an in-house Creative agency to various departments including marketing, sales, product, recruiting, and C-suite to ensure brand consistency. -Develop and implement brand messaging and communication strategies across all channels. Qualifications:

Minimum 6+ years of experience in brand strategy and creative leadership and 5+ years of people management experience Proven track record of developing and implementing successful brand campaigns. Extensive experience in managing and inspiring creative teams. Strong understanding of design principles, visual storytelling, and content marketing. Experience across the full palette of brand expression: print, OOH, events, experiential, digital, social media, film, and motion Excellent communication, collaboration, and presentation skills. Experience working in a fast-paced, growth-oriented environment. Passion for Filevine's mission and the legal tech industry (a plus). - A dynamic, rapidly growing company, focused on helping organizations thrive

- Medical, Dental, & Vision Insurance (for full-time employees) - Maternity & paternity leave (for full-time employees) - Short & long-term disability - Ergonomic and height-adjustable workstations for onsite employees - Opportunity to learn from a dedicated leadership team - Weekly Taco Lunches in the summer/fall/spring for onsite employees - Centrally located open office building in Sugar House - Flexible hybrid work schedules depending on the department with some departments offering fully remote positions in the United States (R&D)

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