Commercial Director

Job DescriptionJob Description KEY ROLE OBJECTIVE:

RouteOne Group is looking for an experienced Commercial Director to add value to our growth activities by identifying new commercial opportunities and managing marketing efforts both externally and internally. The position entails two main goals:

define the business strategy, build strong customer relationships, and drive revenue growth

increase the promotion of the company's objectives to employees within the organization. The purpose is to increase employee engagement with the company's goals and foster brand advocacy.

We pride ourselves on innovation, excellence, and a commitment to growth. If you are a creative strategist, with an entrepreneurial mindset, great leadership skills and passionate to drive our business to new heights. we would like to have you on our Team

ESSENTIAL JOB FUNCTIONS:

Business Strategy:

Develop and implement a comprehensive commercial strategy aligned with the company's overall goals and objectives. Continuously analyze market trends, competitor activities, and customer preferences to identify new opportunities and threats.

Sales and Business Development:

Lead the sales team in identifying and pursuing new business opportunities, including market expansion and customer acquisition. Foster strategic relationships with key clients, partners, and stakeholders to drive revenue growth. Establish and achieve sales targets, monitor performance, and report on progress to the executive team.

Marketing and Branding:

Collaborate with the marketing department to create and execute marketing campaigns that promote the company's products and services. Ensure brand consistency and alignment with the overall commercial strategy.
Pricing and Revenue Management:

Develop and implement pricing strategies to maximize profitability while remaining competitive in the market. Monitor and optimize revenue streams through effective pricing, discounting, and contract negotiation.

Internal Marketing:

Develop and execute a content strategy that supports and amplifies Route Ones brand identity, values, and commercial objectives within the company. Implement a content distribution strategy and dashboard to maximize reach and engagement through various channels, including social media, email marketing, and partnerships.

Customer Relationship Management:

Cultivate and maintain relationships with key clients, ensuring exceptional customer satisfaction. Lead by example in demonstrating strong interpersonal and relationship-building skills.

Team Leadership:

Lead, mentor, and motivate a team of marketing and sales professionals, ensuring they are equipped with the skills, resources, and guidance needed to consistently exceed sales targets.

Financial Management : Prepare and manage the commercial department's budget, monitoring expenses and ensuring cost-efficiency. Evaluate the financial performance of the department, analyzing key metrics to make informed decisions.

Trend Analysis:

Stay updated on industry trends, competitive landscape, and emerging technologies. Use this knowledge to adapt the overall commercial strategy.

JOB REQUIREMENTS:
Education/Experience:

Bachelors degree in Business Administration, Marketing, or a related field. Masters degree preferred.

Proven experience as a Commercial Director or in a similar senior leadership role within a commercial function.

Essential Skills:

Strong business acumen and a demonstrated track record of achieving revenue targets and profit margins.

Excellent leadership and team management skills with the ability to motivate and inspire cross-functional teams.

Proficiency in SEO, analytics tools, and content management systems or platforms (CMS, CMP).

Proficiency in CRM software and sales analytics tools.

A data-driven mindset, including the proclivity to measure, optimize, and report back on success metrics.

Ability to adapt to a dynamic and evolving business environment.

Exceptional communication, negotiation, and presentation abilities.

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