Provider Liaison-Full Time 40 Hours
3 days ago
At Bristol Health, we begin each day caring today for your tomorrow.We have been an integral part of our community for the past 100 years.
We are dedicated to providing the best possible care and service to our patients, residents and families.We are committed to provide compassionate, quality care at all times and to uphold our values of Communication, Accountability, Respect and Empathy (C.A.R.E.).We are Magnet ® and received the 2020 Press Ganey Leading Innovator award for our rapid adoption and implementation of healthcare solutions during the COVID-19 pandemic.Use your expertise, compassion, and kindness to transform the patient experience.Make a difference.Make Bristol Health your choice.
Job Summary
The physician liaison will be responsible for educating and promoting Bristol Hospital's core and specialty services to Bristol Hospital's physician community. The physician liaison will be accountable for increasing overall physician practice utilization by developing new referral activity and strengthening existing relationships through promotion of Bristol Hospital's service capabilities. Additionally, the physician liaison will deepen and develop individual physician relationships through a pattern of partnership and ethical practices.Will coordinate the day-to-day operations of onboarding Bristol Health Medical Group providers and new providers that have joined Bristol Health's Medical Staff.
Essential Job Functions and Responsibilities:
Effectively Manage Territory
Obtain and analyze relevant and timely reports and dashboards to prioritize targeted physician groups in accordance with the overall strategy of the department.
Call on targeted offices based on prioritization and call planning.
Meet or exceed contact frequency and call goals.
Follow Defined Sales Processes
Develop and execute account management plans for high potential customer groups; communicate plans to all involved and follow through to coordinate and execute plan.
Conduct pre-call planning for office visits to define objectives, plan discovery questions, anticipate objections and prepare an effective approach.
Maintain and utilize the CRM system through inputting accurate and detailed field contact notes in a timely manner and accessing weekly reports on progress.
Conduct Effective Office Visits
Educate physician practices on relevant services offered through the continuum.
Use a consultative approach to probe for needs.
Identify opportunities to provide value-added resources to physicians and their office staff.
Increase referral percentages/volume and expand services utilized.
Maintain image as a community-centered, cutting-edge, boutique health provider.
Educate office staff on protocols to utilize services.
Enhance Physician Group/Hospital Communications
Communicate opportunities, market trends, and issues to appropriate management/staff in a timely manner and on a regular basis.
Coordinate resolution meetings between key staff and physician groups to improve communication and relationships in order to increase referrals.
Coordinate resolution of customer service issues between external customer groups and internal hospital staff.
Onboarding/Orientation Duties
Create a welcoming and positive experience for new providers
Coordinate strategy meetings and follow through with the strategy plan throughout the onboarding process including managing the end-to-end onboarding process.
Identify innovative and creative new ways to onboard new providers/reach a more scalable and measurable onboarding experience
Coordinate new hire onboarding and orientation activities (e.g. preparing documents, coordinating orientation agendas, prepare onboarding material for new providers)
Collaborate with Medical Staff Office to ensure providers eligibility for getting credentialed to the Medical Staff
Prepare new provider email to announce provider to the organization
Greet candidates on site and ensure seamless transitions throughout the orientation
Manage any unforeseen logistical complications during on-site interviews and/or orientations
Contribute to our social media presence and employer branding initiatives
Help new providers connect with other providers within the practice, healthcare system and community.
Prioritize and manage workload to meet critical deadlines
Other Duties
Assist in planning and executing community events.
Develop ties with professional associations.
Work with Providers to update website profiles within an established template
Ensure that the webpage is up to date with current Provider team
Other duties as necessary to achieve goals
Position to include special event opportunities that at times will require evening and weekend hours
Required Skills and Competencies
Strong foundation of ethics and integrity
Knowledge of key industry business drivers and performance metrics for hospitals and physician practices, and ability to leverage that knowledge to inform strategy
Self-motivation to achieve high goals and seek continuous improvement in knowledge and skills
Confidence and resilience to overcome obstacles and learn from setbacks
Excellent analytical skills with ability to obtain and organize relevant customer data to identify and prioritize opportunities
Competencies for sales efficiency; discipline in goal setting, prospecting, networking, territory management and time management
Competencies for sales effectiveness; skills in account management, customer approach methods, uncovering needs through probing, differentiating among features, advantages and benefits, articulating value, handling objections and gaining agreement
A sense of urgency leading to follow-thru and results
The skills to employ technologies effectively; proficiency in MS office suite, Customer Relationship Management Systems, and other relevant mobile technology and web-based applications.
A strong service orientation; ability to build relationships, collaborate with others to satisfy customer needs and take accountability for resolving customer issues.
The ability to interact with, support and influence positively the behavior and activities of referring physicians and staff/co-employees.
Excellent spoken communication skill with ability to influence customers and colleagues through persuasive and clear and concise spoken communications.
The aptitude to write persuasive customer-related letters and presentation materials, as well as concise internal reports, memos and emails that are tailored appropriately to the target audience.
Active listening skills with the ability to expand understanding of situations in order to apply information toward relationship building and problem-solving
The capacity to make sound decisions based on reasoned and thoughtful judgment.
A professional image through appropriate dress, grooming and business etiquette.
The ability to work independently and as part of a team
Qualifications
Educational/Minimum requirements:
Bachelor's Degree preferred or an equivalent combination of education, training, and experience.
A minimum of 2 years experience in the healthcare industry with some program/project management experience is required
Sales/marketing specific background with focus on consultative selling
State/Federal Mandated Licensure or Certification Requirements:
None
Bristol Hospital Mandated Educational Requirements:
General orientation at time of hire.
Physical Requirements:
Moderate walking, bending, stooping. Physical and digital dexterity; occasional lifting of office supplies and materials. Extended sitting possible.
Work Environment:
Normal office conditions.
Cognitive Requirements:
Exceptional communication skills, written and oral.
Disclaimer
The above statements are intended to describe the general nature and level of work being performed by people assigned to this classification. They are not to be construed as an exhaustive list of all responsibilities, duties, and skills required of personnel so classified. All personnel may be required to perform duties outside of their normal responsibilities from time to time, as needed.
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