VP, Communications

4 weeks ago

Littleton, United States Hanscom Federal Credit Union Full time

It's an exciting time to be at Hanscom Federal Credit Union

As a member of our Office of the President, you will join a dynamic team of dedicated individuals committed to delivering exceptional service to our members.

Who we are - Hanscom Federal Credit Union

  • Members-first - our members are our top priority. We make business decisions with our members at the top of mind.
  • Integrity - we're honest and committed to doing what's best for our members and our company. What is right isn't the same as what is easy.
  • Teamwork - we are in this together and we all benefit from our success.
  • Innovation - we identify new ideas for processes or products that will lead to positive changes and take the initiative to implement the changes.
  • Empathy - we understand that communication starts by listening, understanding diverse perspectives, and caring about others' sustained success.
What we offer
  • A full-time, permanent position that will reward you through an annual bonus program.
  • Medical, Dental, Vision, FSA, 401(k), Student Loan Paydown, and paid Sick and Vacation time benefits.
  • A flexible hybrid work schedule environment.
  • We are committed to fostering career growth and development - when you join our organization it's not just a job.
  • We look to develop your skills aligned to our business needs and help you progress in your career.
Who you are - VP, Communications & Public Relations

You are a dynamic, detail oriented, intuitive person with the ability to develop relationships, build rapport and become a trusted team member. You are able to provide everyone you assist or support with a high level of service, have strong organization and multi-tasking skills, and are searching for a rewarding career where you are valued and respected.

What you'll do
  • Develop and execute integrated communications strategies aligned with HFCU mission and strategy to effectively engage internal teams and external stakeholders.
  • Cultivate relationships with media outlets, industry influencers, and other relevant stakeholders to generate enhanced brand visibility.
  • Collaborate cross functionally with all departments to support their communication needs and ensure alignment with overall business objectives.
  • Drive the development of compelling brand messaging and creative assets that resonate with target audiences and differentiate the organization in the marketplace.
  • Oversee the planning and execution of integrated marketing campaigns across digital, social, and traditional channels ensuring consistency and effectiveness.
  • Manage social media channel strategy, ensuring consistent messaging, engagement, and growth.
  • Drive the development and implementation of marketing analytics frameworks to track and evaluate the performance of campaigns and initiatives, optimizing ROI and effectiveness.
  • Create compelling content for various communications channels, including newsletters, press releases, social media platforms and website updates.
Knowledge/Skills/Experience Required:
  • Bachelor's degree in communications, Marketing, Business Administration, or similar. Professional certification a plus.
  • 10+ years of experience in communications, PR, social media management, marketing analytics or related roles, with a proven track record of driving results in a leadership capacity,
  • Deep expertise in developing and executing integrated communication and marketing strategies across multiple channels and platforms.
  • Strong analytical skills and expertise leveraging data and insights to inform decision-making and optimize marketing performance.
  • Excellent leadership, communications, and interpersonal skills, with the ability to influence and collaborate effectively at all levels of the organization
  • Strategic thinker with a customer-centric mindset and a passion for innovation and continuous improvement


Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities

The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor's legal duty to furnish information. 41 CFR 60-1.35(c)

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