Director of Marketing and Communications

2 weeks ago


Des Moines, United States Rome Group Full time

PRIMARY RESPONSIBILITIES

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Own the school’s marketing strategy and brand identity to ensure consistent messaging and alignment with the school’s mission

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Develop and execute multi-channel marketing and communication plans to support the school’s goals and enhance brand awareness

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Manages the production of external publications, including but not limited to, print publications (i.e. school magazine), fundraising solicitations, admissions materials and annual report

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Develop and manage all internal and external communication, including executive writing for school president and other administration

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Responsible for the conceptual direction of school marketing, branding, photography, videography and publications

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Oversee the school’s social media platforms, as well as website strategy, design, contract and execution

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Manage Digital Communications Coordinator, both delegating tasks and collaborating to implement marketing initiatives

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Design marketing materials for various departments including admissions, alumnae relations, athletics and development; some materials designed internally, others are contracted with outside graphic designer

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Oversee design projects and manage the graphic designer relationship

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Serve as project manager for multi-step projects involving project creation, design, printing, and mail house coordination

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Serve as the school’s primary media contact, maintaining a network of external media contacts

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Responsible for crisis communication objectives, as relates to public information, unscheduled closings, etc.

·

Serve as a school photographer, capturing various events in conjunction with Digital Communications Coordinator.

**NOTE: Occasional weekend and evening hours are required.

QUALIFICATIONS INCLUDE

·

Bachelor’s degree required; marketing, communications, journalism or similar degree preferred

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Ability to manage multiple projects at one time

·

Excellent written and verbal communication skills

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A passion for Catholic education

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Prior experience in advancement, marketing, graphic design, public relations and/or community relations is a plus

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Comprehensive understanding of SEO, as well as social media and digital platforms

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Excellent copywriting ability

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Understanding of (or willingness to learn) platforms utilized by the school, such as Google Workspace, Adobe Creative Suite, Microsoft Office, Canva, Finalsite, ON and Blackbaud communication tools

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Basic photography, videography and editing skills

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Willingness to respond to social media and communications needs outside of office hours and work weekends and evenings for Cor Jesu events as needed.

·

Ability to collaborate with multiple departments, both internal and external, to produce projects in a timely manner.

Ideal applicant will be exceptionally organized and deadline-oriented with an innovative and collaborative spirit, eager to lead a team and represent Cor Jesu Academy. Must be able to drive and lift at least 25 pounds. Driver’s license and reliable transportation required; nights and weekends required as needed. This is a 12 month per year position.

To apply, submit resume and cover letter to

apply@corjesu.org .

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