Marketing Specialist
4 weeks ago
Job Description
Job Description
We are seeking a Marketing Specialist - Social Media to join our team You will be responsible for gathering and analyzing key market information, as well as identifying areas of improvement to increase company revenue and brand.
Responsibilities:
Conduct market research to determine potential of products and services
Supports team with the management of social media channels.
Take pictures and videos, edit them and post onto our social media platforms.
Perform analysis of market strengths, weaknesses, opportunities and threats
Development and implement innovative marketing campaigns
Translate complex data into simple graphs and text
Communicates social media calendar, content releases, and reports any changes to our management team.
Compile and present data for other departments
Actively engages with consumers across all social platforms (Facebook, Instagram, Pinterest, etc.)
Qualifications:
Previous experience in market research or other related fields
3-5 years of experience in developing and analyzing digital and social media marketing campaigns
Understand social and content best practices to improve the performance of each campaign.
Strong communication and presentation skills
Ability to work well in teams
Proficiency in video editing software and graphic design tools (e.g. Canva, Adobe Illustrator, Adobe Photoshop, Adobe Premiere, etc.)
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