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Product Marketing Manager
4 months ago
FULLY ON-SITE POSITION IN ANAHEIM, CA
Must have:
Product Launch Experience
Marketing experience
Product Management Experience
Automotive Industry Experience
Bachelors Degree
Description:
Key Responsibilities:
• Pricing Strategy: Collaborating with pricing teams to set competitive pricing for the product.
• Product Positioning: Defining the unique value proposition of the product and positioning it effectively in the market.
• Go-to-Market Strategy: Developing and executing go-to-market strategies to launch new products or features.
• Product Launches: Planning and executing product launches to create buzz and generate demand.
• Messaging and Communication: Creating compelling messaging and communication materials to promote the product.
• Sales Enablement: Providing sales teams with the necessary tools, training, and collateral to sell the product effectively.
• Travel to customers and dealers to understand their operations and pain points is required
Qualifications:
• Bachelor's degree in Marketing or a related field.
• Product launch experience in marketing or product management experience is required
• 3-5 years of marketing experience
• Must be driven, curious, and versatile
• Excellent communication skills, both written and verbal.
• Ability to multitask and prioritize tasks in a fast-paced environment.
• Strong understanding of marketing principles and techniques.
• Must possess the following skills: strategic thinking, project management, collaboration, attention to detail, and have a results driven mindset.
Skills:
Product marketing, Digital marketing, product launch, Marketing, product management, Marketing campaign, Marketing strategy, Social media, Marketing management, Email marketing
About TEKsystems:
We're partners in transformation. We help clients activate ideas and solutions to take advantage of a new world of opportunity. We are a team of 80,000 strong, working with over 6,000 clients, including 80% of the Fortune 500, across North America, Europe and Asia. As an industry leader in Full-Stack Technology Services, Talent Services, and real-world application, we work with progressive leaders to drive change. That's the power of true partnership. TEKsystems is an Allegis Group company.
The company is an equal opportunity employer and will consider all applications without regards to race, sex, age, color, religion, national origin, veteran status, disability, sexual orientation, gender identity, genetic information or any characteristic protected by law.
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