Principal Video Sales Specialist, Advertising

3 weeks ago


New York, United States Amazon Advertising LLC Full time

Advertising Sales

Amazon Ads is one of our fastest growing businesses. Amazon Advertising offers advertisers a rich array of media solutions now inclusive of premium video across both entertainment, gaming and Live Sports. The insights we deliver to advertisers and their partners enable them to build unique connection with consumers, from first discovery to loyalty in a unique and compelling way versus any other media platform at scale. We believe that advertising, when done well, enhances the customer experience with delightful discovery for consumers and compelling performance for advertisers.

Key job responsibilities
Video Specialists are aligned to the Large Customer Sales (LCS) organization and work closely with Account Teams, Agency Development Managers (ADMs), Go to Market (GTM) specialists, and Amazon Advertising Customers. They are responsible for:

- Scaling video GTM strategies across your account teams internally
- Drive adoption of Amazon’s video advertising offerings externally, by articulating the value proposition across all video, entertainment, sports and gaming.
- Work closely with agencies and client direct to negotiate and close video deals
- Understand full funnel media strategies and how to activate across Amazon
- Deliver innovation to help position Prime Video as the #1 Streaming Service and long term growth opportunity.
- Understand 3rd Party and 1st party measurement for streaming transactions
- Ideate with Brand partnership Team to develop branded integration opportunities and unique sponsorships for your accounts.
- Partnering with LCS and Vertical Marketing to develop narratives that differentiate Amazon Ads unique offerings tied to customer objectives and business outcomes; and

About the team
Amazon Ads is dedicated to driving measurable outcomes for both brands and agencies through advertising. Our ad solutions — including sponsored content, premium video, audio and custom ads — leverage Amazon’s innovations and insights to find, attract, and engage meaningfully with audiences.

We're all about helping brands reach the right audiences in the right places, without causing disruption. Our robust insights, expansive portfolio of properties, and comprehensive advertising solutions help advertisers interact and form relationships with customers - and give them a purposeful presence in customer’s lives.

New York, NY, USA
- X



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