Manager, Brand Marketing

1 week ago

New York, United States Management Advisor Full time

Job Title

Manager, Brand Marketing

**Job Description**:
About Your Role:
Dotdash Meredith is seeking a Manager, Brand Marketing to join our Lifestyle team, contributing to the brand strategy for our Lifestyle brands in Home vertical. In close partnership with the Lifestyle Marketing team, you will manage the go-to-market process for Dotdash Meredith brands and play a proactive role in monetizing our brands’ key initiatives with advertising partners. This position reports to the Sr. Manager, Brand Marketing on the Lifestyle Team.

About Your Contributions:
- Manage Brand-Driven Go-To-Market Process: Collaborate with internal teams to develop, create, and package go-to-market materials for brands in the Home verticals- Brand Positioning: Create marketing materials that communicate our brands’ unique value proposition to advertising clients across all verticals- Brand & Editorial Communication: Manage internal conversations with Dotdash Meredith editorial teams to develop and communicate high-value opportunities to the Dotdash Meredith sales team- Proactive Ideation: Partner with Brand Marketing team members to create new tentpoles, franchises, and cross-portfolio opportunities grounded in the DNA of our brands- Storytelling: Bring ideas to life through well-written and visually-appealing materials that represent our brands, capabilities, and ideas flawlessly- Rollout New Opportunities: Present and rollout new brand-driven materials to Sales and Marketing teams across Dotdash Meredith- Sales & Marketing Partnership: Develop strong relationships with the Sales and Marketing teams, becoming the expert on brand-driven opportunities that can support their business; provide support on client calls, as needed

About You:
- 2 - 3 years relevant experience at a digital publisher, with a focus in pre-sales marketing; background in Brand Marketing a plus- Excellent creative writing and storytelling skills with an ability to execute visually impactful presentations (fluent in Keynote and Powerpoint)- You’re an excellent communicator, who remains poised under pressure and can tailor messages for different audiences- You have an understanding of publishing landscape, brands, products, and trends- You are a true self-starter - provide proactive ideas, understand organizational goals, and move initiatives forward- You are comfortable working in a fast paced environment


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Pay Range

**Salary**: $62,400 - $85,000

The pay range above represents the anticipated low and high end of the pay range for this position and may change in the future. Actual pay may vary and may be above or below the range based on various factors including but not limited to work location, experience, and performance. The range listed is just one component of Dotdash Meredith’s total compensation package for employees. Other compensation may include annual bonuses, and short
- and long-term incentives. In addition, Dotdash Meredith provides to employees (and their eligible family members) a variety of benefits, including medical, dental, vision, prescription drug coverage, unlimited paid time off (PTO), adoption or surrogate assistance, donation matching, tuition reimbursement, basic life insurance, basic accidental death & dismemberment, supplemental life insurance, supplemental accident insurance, commuter benefits, short term and long term disability, health savings and flexible spending accounts, family care benefits, a generous 401K savings plan with a company match program, 10-12 paid holidays annually, and generous paid parental leave (birthing and non-birthing parents), all of which may vary depending on the specific nature of your employment with Dotdash Meredith and your work location. We also offer voluntary benefits such as pet insurance, accident, critical and hospital indemnity health insurance coverage, life and disability insurance.

NMG#

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