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PPC Specialist

2 months ago


Lisle, United States Youtech Full time

Youtech, a dynamic Digital Marketing Agency, has consistently earned a spot on the prestigious Inc. 5000 list six times in a row, showcasing our remarkable growth as one of the fastest-growing companies in the U.S. When you become part of Youtech, you embark on a journey to unlock your full potential. We firmly believe that happy and motivated employees contribute to positive client interactions and fostering growth for everyone involved. Joining Youtech means committing to personal and professional development, with the goal of being better six months from now than you are today—a testament to our long-term mindset.

**About Us**:Youtech, established in 2012, is an integrated Digital Marketing Agency with a team of over 80 employees. Headquartered in Lisle, IL, we have expanded our presence to include two additional locations in Arizona and Texas. At Youtech, we cover the entire spectrum of marketing, from traditional to digital, effectively refreshing and re-energizing businesses from every perspective. As a forward-looking company, we are dedicated to empowering companies to surpass their goals by seamlessly integrating advertising, design, development, and marketing strategies. Join us in shaping the future of marketing excellence.

**About the Job**:
Youtech is looking for a talented PPC Specialist to join our team. This position is full-time in-house and in office Monday-Friday. The PPC Specialist will be responsible for managing and executing multiple ad campaigns including but not limited to keyword research, account setup, campaign configuration, and implementation for several clients.

**Responsibilities**:

- Experience with Google and Microsoft Ads services, including Google’s Keyword Tool, Google Analytics, Google AdWords, and Search Console.
- The ability to deploy an effective local and long-tail search strategy.
- Perform post-campaign analysis to determine performance and ROI.
- Provide regular reporting on client search performance to the business development team and to senior management.
- Develop and continuously optimize keyword lists, ad copy, and landing pages.
- Develop an innovative paid search plan for incoming clients.
- Work with all aspects of Google Ads including but not limited to automation, conversion tracking, callouts, e-commerce, and bidding optimization.

**Minimum Requirements**:

- Bachelor’s Degree preferred.
- Google Ads & Google Analytics certifications preferred.
- 1-2 years’ previous experience in marketing, advertising, or managing PPC accounts including search network and display network.
- Excellent verbal and written communication skills.
- Excellent organizational skills and attention to detail.
- Strong analytical and problem-solving skills.
- Updated knowledge of industry trends.
- Ability to adapt to new situations quickly in an ever-changing industry.
- Advanced experience budgeting and optimizing PPC campaigns.

**What We Offer**:We encourage and incentivize our team members to continuously educate themselves and push their boundaries. Our comprehensive benefits package, known as the Potential Package, includes:

- Competitive benefits encompassing medical, dental, vision, 401(K), PTO, and paid holidays.
- 1 additional full PTO day annually dedicated to training for ongoing education.
- 1 additional full PTO day each year for volunteering, allowing you to contribute to the community and help others reach their potential.
- Access to a wide range of free courses and training programs for personal improvement.
- Opportunities for career advancement within the company.
- Casual dress code to promote a comfortable and relaxed work environment.
- On-site gym membership for your physical well-being.
- Engaging employee activities, including company outings and holiday parties.
- Monthly Awards, voted on by your peers, recognizing outstanding contributions.
- Youniversity - bi-monthly training sessions for the entire company hosted by Youtech employees.

Youtech is proud to be an equal opportunity employer and is committed to providing equal employment opportunities to all qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, protected veteran status, or disability status or any other characteristic protected by applicable federal, state or local laws.

**Benefits**:

- 401(k)
- 401(k) matching
- Dental insurance
- Health insurance
- Paid time off
- Parental leave
- Vision insurance

Schedule:

- Monday to Friday

**Education**:

- Bachelor's (preferred)

**Experience**:

- Google Analytics: 1 year (preferred)
- Google Ads: 1 year (preferred)
- Google Tag Manager: 1 year (preferred)

Ability to Commute:

- Lisle, IL 60532 (required)

Ability to Relocate:

- Lisle, IL 60532: Relocate before starting work (required)

Work Location: In person


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