Marketer - Home Health

4 weeks ago


Los Angeles, United States Ideal Choice Home Health Full time

Responsibilities
- Develop and implement strategic marketing plans to promote the services of the home health care agency. (skilled nursing, physical therapy, etc.)
- Build and maintain relationships with potential referral sources such as doctors' offices, urgent care centers, nursing homes, assisted living facilities, and community organizations.
- Conduct presentations and informational sessions to educate healthcare professionals and community members about the agency's services and benefits.
- Collaborate with the agency's leadership team to identify target markets and develop targeted marketing campaigns.
- Attend networking events, conferences, and community meetings to represent the agency and identify new business opportunities.
- Track and analyze marketing metrics to evaluate the effectiveness of marketing strategies and make recommendations for improvement.
- Stay informed about industry trends, competitor activities, and regulatory changes to ensure the agency remains competitive and compliant.
- Provide excellent customer service to referral sources and clients, addressing any concerns or questions promptly and professionally.

**Qualifications**:

- Bachelor's degree in marketing, business administration, healthcare administration, or related field preferred.
- Previous experience in healthcare marketing, sales, or business development preferred.
- Strong communication and interpersonal skills, with the ability to build rapport and establish trust with diverse stakeholders.
- Proven track record of developing and implementing successful marketing strategies and initiatives.
- Ability to work independently and collaboratively in a fast-paced, dynamic environment.
- Excellent organizational and time management skills, with the ability to prioritize tasks and meet deadlines.
- Knowledge of healthcare regulations and compliance requirements preferred.
- Valid driver's license and reliable transportation required.

**Job Types**: Full-time, Part-time

Pay: $5,213.00 - $6,080.00 per month

Work Location: On the road


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