Programmatic Trading Specialist

3 weeks ago

New York, United States The Trade Desk Full time

The Trade Desk is changing the way global brands and their agencies advertise to audiences around the world. How? With a media buying platform that helps brands deliver a more insightful and relevant ad experience for consumers -- and sets a new standard for global reach, accuracy, and transparency. We are proud of the culture we have built. We value the unique experiences and perspectives that each person brings to The Trade Desk, and we are committed to fostering inclusive spaces where everyone can bring their authentic selves to work every day.

So, if you are talented, driven, creative, and eager to join a dynamic, globally-connected team, then we want to talk

**What we do**

The Trading Team works with Account Management and Business Development to provide strategic recommendations to retain clients and grow their business. The main responsibilities of a Trading Specialist are to provide detailed performance and pacing recommendations and be a platform expert who can not only teach the nuances to clients but can actively navigate and utilize the platform themselves. Trading Specialists should eventually be viewed as a consultants to clients who are aiming to drive the strongest performance possible.

**What you'll do**:

- Collaborate with both Account Managers and Business Development colleagues to help drive advertiser performance and account growth
- Troubleshoot campaign setup and performance issues across multiple channels including Display, Online Video, and Connected TV
- Provide feedback to Product Managers to ideate on platform and product improvements
- Utilize excel and other advanced analytics tools, such as Tableau or Power BI, to analyze large sets of data and create actionable insights
- Be comfortable presenting data and insights to client stakeholders
- Start to build strong relationships with agency and brand direct stakeholders to drive forward business and meet client needs
- Work with agency traders and planners to setup campaigns and provide optimization recommendations to ensure budgets deliver in full as well as hitting client KPIs
- Become a platform expert who can consult and educate clients on new product updates, platform best practices, and industry news

**Who you are**:

- 2+ years of consultative, client-facing work within ad tech, digital marketing, finance or other data-heavy, industries.
- Comfortable with client management and day to day communication
- Strong ability to communicate complex topics to agency and brand direct stakeholders
- Effective time management skills with the ability to prioritize client asks as well as long term projects
- Strong quantitative skills using tools such as MS Excel, Vertica and Power BI
- Ability to collaborate across multiple teams and internal stakeholders as well as work independently on daily tasks
- #LI-JT1_

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