Director, Athletic Graphic Design
3 weeks ago
**Director, Athletic Graphic Design**
**Position Title**:
Director, Athletic Graphic Design
**Position Type**:
Regular
**Hiring Range**:
$69,600 - $81,850 annually (commensurate with experience)
**Pay Frequency**:
Annual
**A. POSITION PURPOSE**
The Director Athletic Graphic Design for Santa Clara Athletics is responsible for the creation of unique and innovative visual content for the department and individual athletic programs. This position creates, designs, organizes, and executes a variety of complex graphics content to market program appeal; oversees activities associated with graphic design; implements social media strategies for marketing and media relations, and serves as a lead for creative projects. The position will serve as the point of contact with the Office of Marketing and Communication.
**B. ESSENTIAL DUTIES AND RESPONSIBILITIES**
**1. Program Direction and Development**
- Develop, direct, and implement the visual content program for the athletic department while constantly evaluating and enhancing our product.
- Lead the creation of engaging, next-level graphic content for both social media and in-venue in collaboration with department external staff.
- Manage and catalog graphic elements to fulfill requests for graphics and brand catalog requests for ease of distribution and usage department-wide.
- Direct supervision of on-call employees and independent contractors that provide visual brand content for intercollegiate athletic programs in the areas of graphic design.
**2. Direct and Supervise Creative Management**
- Direct the strategic visual branding and lead the development of creative concepts and deliverables that advance the mission of the athletic department and programs
- Lead and create an array of deliverables across print and digital platforms that support the overall communications strategy and visual identity of the Department.
- Design, construction, and delivery of creative elements to support the digital needs of the development, marketing, and communications teams through the design, construction, and delivery of creative elements.
- Create and distribute a strategic planning calendar for graphics according to dates identified as significant for Santa Clara Athletics.
- Collaborate with University marketing and communications staff to enhance and ensure alignment and consistency of athletics branding campus-wide.
- Coordinate the standardization of internal athletics branding between programs.
- Supervise and direct student graphic designers by providing feedback and managing workloads.
- Collaborate with clients to gain a strong understanding of marketing goals and objectives.
- Interface with printers and other outside vendors throughout the design process.
**3. Content Management**
- Organize and catalog graphic elements in storage locations for ease of distribution and usage department-wide.
**4. Brand Management**
- Create visual content for the Athletic Department and all its sports teams while ensuring University guidelines and design policies are met.
- Create templates to support all types of internal and external communication.
- Create and order collateral materials to support the needs of various projects.
- Source and/or design materials for internal and external needs
- Ensure all designs reflect the unique elements of the department brand and are cohesive with all other collateral and marketing pieces.
- Develop unique ways to communicate ideas that fall within our Athletics brand guidelines.
- Review both text and graphics with a detailed eye.
- Approve the use of the Santa Clara logos on assets developed by the department.
**5. Other duties as assigned**
**C. GENERAL GUIDELINES**
- Recommends initiatives and implements changes to improve quality and services.
- Identifies and determines the cause of problems; develops and presents recommendations for improvement of established processes and practices. Maintains contact with customers and solicits feedback for improved services.
- Maximizes productivity through the use of appropriate tools; planned training and performance initiatives.
- Researches and develops resources that create a timely and efficient workflow.
- Prepares progress reports; informs supervisor of project status; and deviation from goals.
- Ensures completeness, accuracy, and timeliness of all operational functions. Prepares and submits reports as requested and required.
- Develops and implements guidelines to support the functions of the unit.
**D. QUALIFICATIONS**
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The items below are representative of the knowledge, skills, abilities, education, and experience required or preferred.
This position requires the ability to effectively establish and maintain cooperative working relationships within a diverse multicultural environment.
**1. **Knowledge**
- High-level proficiency in the use of Adobe Creative Suite incl
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