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Public Relations Manager

2 months ago

San Diego, United States Ignite Visibility LLC Full time

Ignite Visibility is an award-winning and fast-growing digital marketing agency in San Diego, CA. We are seeking a highly motivated and experienced Public Relations Manager to join our dynamic team. In this role, you will be responsible for developing and executing comprehensive public relations strategies that build brand awareness, enhance our reputation, and drive positive media coverage across traditional and digital channels for Ignite Visibility.

**Responsibilities**:

- Develop and implement strategic public relations plans aligned with Ignite Visibility’s overall business objectives.
- Prospect and vet media lists to conduct extensive traditional and online outreach.
- SEO Link building.
- Manage media relations, including pitching stories, securing placements in relevant media outlets, and building strong relationships with journalists and influencers.
- Craft compelling press releases, media kits, and other communication materials.
- Oversee the development and execution of social media campaigns, ensuring brand consistency and audience engagement.
- Monitor and analyze media coverage, brand sentiment, and online reputation.
- Report monthly KPIs for traditional and online media coverage.
- Manage and support internal communications initiatives.
- Proactively identify and capitalize on emerging PR opportunities.
- Contribute to crisis communication planning and execution when applicable
- Manage a budget for PR activities and track key performance indicators (KPIs).

**Qualifications**:

- Bachelor’s degree in public relations, Communications, Journalism, or a related field.
- 4-6 years of progressive experience in public relations, with a strong track record of success in both traditional and digital PR.
- Proven ability to develop and execute strategic PR campaigns across traditional and outline.
- Strong understanding of SEO and link building.
- Excellent written and verbal communication skills.
- Strong media relations skills, with the ability to build and maintain relationships with journalists and influencers.
- In-depth knowledge of the current media landscape, including social media platforms and trends.
- Proficient in relevant PR tools and technologies (Pitchbox, HARO, Muck Rack, etc.)
- Excellent organizational, time management, and multitasking skills.
- Ability to work independently and as part of a team.
- Strong analytical and problem-solving skills.
- Results driven.

**Benefits**
- Fully remote work
- Comprehensive health, vision, dental, FSA, and FSA plans
- Generous paid vacation including your birthday & extra time off around major holidays.
- 401k-retirement plan with employer match
- Employee advancement and clear growth potential
- Company-sponsored professional development opportunities

**Why Ignite Visibility?**
- A collaborative environment focused on client success and career development.
- Fully remote workforce with optional San Diego office
- Two-time Landy Award Winner (Search Marketer of the Year & Best Paid Search Initiative)
- Named Fastest-Growing Private Companies in San Diego (2016-2020)
- Named Best Places to Work in San Diego 2017, 2020
- Named Inc 5000 Fastest Growing Companies 2017-2020

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