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Director, Marketing

3 months ago

Tysons, United States Maximus Services, LLC Full time

**Description & Requirements**
The Company is transforming our approach to business development - responding to our rapidly changing marketplace as governments address disruptions created by COVID-19. To support this transformation, marketing, public relations, and government relations teams require an agile-like approach to generate messaging, campaigns, and playbooks to engage in discussions with a wide variety of stakeholders. We are looking for a results-driven, highly organized marketing professional with experience leading marketing and business development efforts in a fast-paced, dynamic organization. This person will continue development, maintenance and training of our HighSpot sales enablement platform, develop and maintain statistics and metrics about the Company, project manage key department initiatives, assist with administrative duties of the department (contracts, invoicing, budgeting), and other duties as required.

Essential Duties and Responsibilities:

- Cultivate and maintain credibility and authority to become a strategic advisor and partner with business line leads - enabling him or her to develop and execute marketing and communications programs to achieve or exceed specific business objectives.
- Develop and execute marketing and communications strategies, tactic, and intelligence to help the Company's business development and operations teams position for future work.
- Focus and align all communications around the MAXIMUS brand as well as value proposition and brand promise we offer our clients.
- Assist in and support the management of the marketing function.
- Increase awareness and preference for the MAXIMUS brand, which encompasses our reputation (or behaviors our clients can expect from us), visual image, and corporate personality.
- Create compelling, effective marketing programs encompassing print, Web, public relations, event, and all other communications tactics.
- Support the sales process by ensuring sales team has ready access to communications/sales tools.
- Manage public relations and crisis communications.

Minimum Requirements

Minimum Requirements:

- Directs and controls the activities of a broad functional area through several department managers within the company.
- Has overall control of planning, staffing, budgeting, managing expense priorities, and recommending and implementing changes to methods.
- Works on complex issues where analysis of situations or data requires an in-depth knowledge of the company.
- Participates in corporate development of methods, techniques and evaluation criteria for projects, programs, and people.
- Ensures budgets and schedules meet corporate requirements.
- Regularly interacts with executives and/or major customers.
- Interactions frequently involve special skills, such as negotiating with customers or management or attempting to influence senior level leaders regarding matters of significance to the organization.
- Reports to Senior Director or VP level.

EEO Statement