Digital Marketing Specialist

3 weeks ago

San Diego, United States Advanced Test Equipment Corp Full time

**Web Content Administrator Requirements**:

- College degree preferred in Writing, Marketing, Journalism, Communications, or English.
- Minimum of 1-2 years marketing, SEO, Google ads, and content writing preferred.
- Strong writing skills: Impeccable spelling and grammar.

**Web Content Administrator Responsibilities**:

- Researches, edits, and proofs content that will be published online.
- Responsible to help grow SEO with content for optimization meant to increase traffic and engagement.
- Conducts key word research and curates’ content with the marketing team based on keywords to drive traffic and generate sales.
- Plans and implements search engine optimization campaigns.
- Plans and produces content according to the website’s audience and aligns with the marketing or other organizational goals.
- Performs daily account management of PPC campaigns (review expensive under-performing keywords and ensure PPC campaign does not exceed weekly and monthly ad spend budget, maintain Quality Score, impression share and other important metrics)
- Ensures that information produced is relevant to the website’s audience and aligns with the marketing or other organizational goals.
- Supports day-to-day operations of media and social media, including maintaining media databases, managing the social media content, postings and engagement tactics, and drafting materials.
- Analyzes current product documentation to determine usability and make improvements as indicated.
- Monitors, reviews, and reports on website traffic.
- Handle and manage requests for new content and web pages.
- Add new content directly to the website through the content management system (CMS)

**Benefits And Culture**: ATEC provides a generous and competitive benefits package to meet you and your family’s needs. It includes medical, dental, vision, life, disability, FSA, 401k with match, sick time, and PTO. We are very collaborative, fun, and dedicated group. We mix in some exciting events and activities throughout the year.

Pay: $27.00 - $36.00 per hour

**Benefits**:

- 401(k)
- 401(k) matching
- Dental insurance
- Employee assistance program
- Employee discount
- Flexible schedule
- Flexible spending account
- Health insurance
- Life insurance
- Paid time off
- Parental leave
- Professional development assistance
- Referral program
- Retirement plan
- Tuition reimbursement
- Vision insurance

Schedule:

- 8 hour shift
- Monday to Friday

**Education**:

- Bachelor's (required)

**Experience**:

- PPC Campaign Management: 2 years (required)
- Google Ad Manager: 2 years (required)
- SEO: 2 years (required)
- Google Analytics: 2 years (required)

Ability to Commute:

- San Diego, CA 92121 (required)

Work Location: In person

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