Copywriter

2 weeks ago

Boston, United States Life is Good Full time

Have you ever thought about sending a thank you note to that English teacher who told your parents you were gifted? Somewhere along the way you courageously chose to make your living by making words matter. Maybe your friends have more impressive resumes, but you have a twinkle in your eye that belongs only to people who love what they do. Whether sparking emotions, inspiring action, or simply making people smile, you make a measurable impact every day. We'd like to know you better.

At Life is Good, you'll be cherished for the curious, happy, and smart human you've become. You will work with a fun creative team and two hilarious and passionate founders as you elevate our brand with your carefully chosen words. You'll make a difference every day because the way we spread the POWER of optimism is through our art and message, the ultimate form of self-expression for our customers. Simply put, you'll be part of the soul of Life is Good.

You may wonder why this dream job is available. Our beloved Senior Copywriter is moving on to lead a large team. He will be missed and leaves some teary-eyed coworkers behind.

**IMPORTANT DETAILS**
- This role is based in Boston and you will be working on-site on Wednesdays and Thursdays. If you can't or won't be able to work in Boston, please don't apply.
- Our compensation strategy combines robust market data for companies our size and an innovative bonus program.

**YOUR OBJECTIVE**

Through the outstanding copy you and your team create, you strengthen and grow our community by bringing our values, products, and brand stories to life. Your words deliver both deep wisdom and humor, elicit strong emotional responses, and inspire heartfelt connections with the Life is Good brand.

**YOUR JOB**
**Essential Duties and Responsibilities**
- You write, edit, proof, and post captivating, compelling copy that serves a wide variety of strategies and initiatives
- You collaborate with product and graphic designers to concept and execute breakthrough ideas that grow brand awareness, revenue, and customer loyalty
- You actively provide your point of view, collaborating with cross-functional stakeholders throughout the creative process
- You develop and maintain an understanding of the ever-evolving needs, aspirations, and motivations of our audiences and our business
- You are proactive and innovative in seeking out and delivering new ways to engage our consumers through written, spoken, and shared messages
- You regularly study consumer insights and marketing best practices for direction and opportunity to keep our brand voice fresh and relevant

**Requirements**:
**Your Experience and Qualifications**
- You bring the experience gained from at least 2 years working for a company or agency
- Your work is evidence of your genuine passion for digital marketing and your knowledge of eCommerce
- You have examples of effective writing for a variety of commercial audiences
- You have experienced success and growth in a similar industry and can point to specific contributions you have personally made
- You have contributed to building brand identity and reach through copy and content
- You are dedicated to detail and copyediting (including spelling, grammar, and punctuation)
- You enjoy communicating clearly, creatively, simply, and authentically

**Your Personal Attributes**
- Your experience shows your love for generating a high volume of engaging copy every day
- You are confident in your ability to help define and drive the Life is Good voice (which we define as brief, wise, fun, positive, cool, and informal)
- You are a genuinely optimistic person with a good sense of humor
- You thrive in a fast-paced, creative environment and have the ability to move quickly and comfortably between multiple projects
- You have demonstrated an ability to work both independently and with a group, as part of a dynamic team of creative professionals
- You are known for your ability to give and receive feedback thoughtfully and constructively
- Creative directors and designers who work with you value your opinion regarding copy as it supports the project or task, believing you to be a wondrous and wizardly wordsmith
- You get the "why" behind social media and understand how to write for each platform

**You'll Know You're Successful When**
- You meet your annual goals and help the team meet theirs
- You have earned the trust of our key leaders and marketing team because you’ve consistently delivered stellar copy that authentically serves the Life is Good mission
- to spread the power of optimism
- You are quoted and shamelessly copied
- Teammates come to you for advice on how to wordsmith their own writing
- You have somehow used “aardvark”, “circus”, “tumbleweed”, “igloo” and “marmalade” within brand copy, and they did not appear too forced

**Benefits**

We are located in the innovative and thriving Fort Point neighborhood. Our community is full of green space, outstanding food, and e

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