Director of Community Relations

2 weeks ago


Vestal, United States United Way of Broome County Full time

United Way of Broome County is a non-profit organization that fights for the health, education, and financial stability of Broome County residents. The organization works in partnership with community organizations and members to drive change that will have positive impact on the critical needs of the community.

** STATEMENT**:The Director of Community Relations and Development is responsible for planning, organizing, and directing the current and long-range fundraising efforts of the United Way of Broome County (UWBC). Under the direction of the Executive Director, this individual will tailor and execute the initiatives necessary to achieve assigned campaign growth, retention, participation, and revenue targets, and position the UWBC as the primary philanthropic conduit for companies, their employees, foundations, and individual donors. This position will provide supervision to the Fund Development and Account Manager, directing missionary work associated with prospecting of corporate and individual donors, as well as continuing to foster strong relationships with corporate and individual donor bases. The Director of Community Relations and Development will lead in the execution of all annual campaign events, employee campaigns, the solicitation of corporate and individual donors, report campaign progress to stakeholders, and ensure donors and sponsors are engaged and appropriately recognized. This position reports to the Executive Director and will lead analytic efforts to evaluate qualitative and quantitative data that drives strategies to appropriately establish and achieve annual Community Campaign targets, including cultivating major donors and developing planned giving within the portfolio base.

**ESSENTIAL DUTIES AND RESPONSIBILITIES**:

- **Community Campaign Management**_
- Through the annual campaign and its related strategies, build awareness of the United Way of Broome County (UWBC), its mission, and fundraising initiatives.
- Plan, organize, coordinate, and execute comprehensive campaign strategies to ensure stronger and sustained corporate and individual relationships with UWBC.
- Track and evaluate the effectiveness of strategies, campaigns, and overall results. Monitor the performance of campaign initiatives, providing progress reports and projections as needed.
- Recruit key community and corporate leaders for strategic effectiveness of the Campaign Cabinet. Collaborate with UWBC Campaign Chairperson and Cabinet, and the UWBC Resource Development (RD) team to develop a campaign plan and timetable, employing a fund-raising process that assesses potential; sets goals; and identifies volunteer leadership for future years.
- Lead the development and execution of unique annual campaign strategies as part of tailored engagement plans for companies within each division sector. Establish protocols for success for Campaign Cabinet members.
- Working with Executive Director and UWBC Staff, coordinate grant research and writing process to diversify campaign revenue.
- Lead efforts to continually evaluate existing portfolios and company outcomes to identify strengths, weaknesses, and opportunities in an effort to improve overall engagement, strategies, and performance.
- Collaborate with RD Fund Development and Account Manager, UWBC Leadership, and Campaign Cabinet to execute campaign strategies that deepen the commitment of corporations and their employees, and increase participation, retention, and potential revenue.
- Partner with the Executive Director to develop and cultivate current and new individual and key constituent relationships.
- Develop and implement strategies for year-round cultivation of existing and new donor relationships.
- Review and recommend campaign structure adjustments in response to community, economic, or workforce changes.
- Oversee the management of the ePledge process, including proper system setup; monitoring of the incoming pledges; and ensuring the timely acknowledgement of donors.
- Lead efforts to continually strengthen leadership giving programs, including the Alexis de Tocqueville Society.
- Work jointly with the Marketing and Communications Director to coordinate consistent messaging related to development initiatives and coordination of recognition efforts and awards.
- **Relationship Management**_
- Lead efforts to build relationships by meeting with businesses and individuals to present UWBC’s strategy for the community and collect data for use to solicit resources.
- Lead activities related to establishing and maintaining positive relationships with Employee Campaign Managers (ECM) to promote key initiatives of UWBC.
- Coordinate State Employees Federated Appeal (SEFA) Campaign throughout Broome, Tioga, and Chenango Counties.
- Lead efforts to identify and secure sponsorship funding from businesses and individuals for annual events and community impact initiatives.
- Support the planning, managing, and coordination of all aspects of the annual Day of Car



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