Social Media Manager

3 weeks ago

Ontario, United States Ajinomoto Foods North America Full time

Overview:
**Responsibilities**:
The duties and responsibilities of the manager, social media are outlined below and include, but are not limited to the following:

- Develop and execute comprehensive social media strategies for multiple retail brands that aligns with the brand objectives and company goals to increase market share.
- Collaborate with the SBU category teams to ensure a consistent message and aesthetic across all social media channels.
- Manage all aspects of social media channels, including content creation, posting schedules, community management and customer engagement.
- Monitor social media trends, analyze performance metrics, and generate insights to inform future strategies and drive continuous improvement.
- Identify and partner with influencers, industry experts, and brand ambassadors to widen our reach and enhance our brand credibility.
- Manage and execute a content calendar for each brand to ensure consistency across platforms.
- Engage with our audience by responding to comments, messages and reviews in a timely and professional manner.
- Monitor online widgets for social UGC and review integrations, and devise strategies to optimize the customer experience.
- Use social media listening tool to stay abreast of the latest trends and relay valuable information back to the organization.
- Work closely with our corporate communications team to develop and execute integrated marketing campaigns and promote these engagements at in-person events.
- Developing and implementing a social media employee advocacy program, turning our team into brand ambassadors.
- Liaise with product development, consumer insights, and marketing teams to address community feedback.

Qualifications:

- 3+ years of experience managing social media for a brand.
- 2+ years of experience in consumer-packaged goods
- Proven ability to use social media platforms and analytics tools.
- Demonstrated expertise in copywriting and content creation skills, with a meticulous eye for detail.
- Excellent communication skills, both written and verbal.
- Ability to analyze data and provide evidence-based recommendations.
- Experience with securing cross-functional alignment and implementing process improvement.
- Pay range $105,000 - $115,000
- INDONT

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