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National Events Sales Manager- Holland Civic Center
2 weeks ago
**NATIONAL EVENTS SALES MANAGER- Holland Civic Center Place**
- LOCATION: Holland, MI_
**DEPARTMENT: SALES**
**REPORTS TO: VICE PRESIDENT OF SALES**
**STATUS: FULL-TIME (EXEMPT)**
**ABOUT THE COMPANY**:
Holland Civic Center Place is a banquet, recreation, entertainment and event destination focused on improving the health and economic vitality of Holland, MI. You will be joining a championship level team focused on fun, fulfillment and service built to enrich the community as well as your career and personal growth.
Holland Civic Center Place is a member of The Sports Facilities Companies (SFC) and is the nation's leading resource for managing and developing sports, recreation, wellness, and events facilities. We provide a highly collaborative and supportive culture that raises our team members to new levels of career growth. Together, we will carve a path in a hyper-growing industry where you will enjoy the journey and learn from the industry's best while having some fun.
SFC was awarded national recognition as a Top Workplace and is considered a workplace of choice. Our mission-focused company is highly entrepreneurial, team-oriented with a culture centered on collaboration, accountability, excellence, and service. We are growing rapidly and looking for high performers at every level to grow with us.
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The Events Sales Manager will be responsible to establish, build, and maintain corporate & event relationships. This position will be in charge of prospecting, contracting, and driving sponsorship revenue.
**PRIMARY RESPONSIBILITIES INCLUDE BUT ARE NOT LIMITED TO THE FOLLOWING**:
- Development and execution of sales strategies for both event based sponsorships
- Sell sponsorships that guarantee minimum net profit margins
- Develop and implement sales annual strategy to meet and exceed revenue goals for corporate and pro-am event models
- Own the full sales cycle from prospecting through closing contract process management
- Establish and maintain event sales with specific pricing models in order to maximize event profitability
- P&L responsibility for meeting the events revenue goals
- Prepare/manage sales document process (proposals, contracts)
- Maintain a customer relationship management (CRM) platform, which includes opportunity information management, contact information, and business development activity
- Research and prospect potential clients
- Maintain client relationship through service cycle to identify and close inside/future sales
- Create referral programs (internal/external)
- Leverage extended personnel and resources to expand sales network
- Develop and oversee a book of business that includes new business and renewals, along with year-over-year growth
- Establish and monitor metrics and initiatives that drive business strategy and performance
- Motivate all stakeholders to grow the events and achieve desired business revenue results
- All other duties assigned by management
**MINIMUM QUALIFICATIONS**:
- Bachelor's degree in Business, Finance, Marketing, or Sports Management preferred
- 5+ years of experience in executive-level event/hospitality sales
- Track record of revenue generation, sales success, and sponsor activation
- Self-starter and team player who embraces both individual and department sales goals
- Ability to maintain exceptional interpersonal relationship and develop trust with clients
- Expert level command of MS Excel, Word, PowerPoint, and Outlook
- Ability to learn multiple new software platforms quickly
**WORK ENVIRONMENT**:
- Intermittent office noise
- Must be able to lift at least 20 lbs.
- Willing and able to travel on short notice (up to 75%)
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