For over 25 years, TWN Communications has partnered with electric co-ops to provide high-speed internet and phone service to areas with limited options. We are looking for an outgoing, creative personality with a proven record in creating digital marketing campaigns and promoting brands through social media and other digital outlets. Strong writing skills and attention to detail are a must

This position will be responsible for representing our company by building a social media presence for our brands and increasing our online presence through other digital outlets. Having a strong knowledge of social media algorithms, content that both increases traffic, as well as drives engagement, and the ability to create high-quality, original written and visual content is a must. You will also engage influencers and manage our community by responding to comments.

**Social Media & Digital Graphics Specialist Responsibilities**:

- Create high-quality original written and visual content to reach and engage our audience and influencers throughout our service areas.
- Build a social media presence through a variety of outlets.
- Manage social media platforms and analyze metrics.
- Execute company paid social media advertising campaigns.
- Monitor company brand and build brand awareness on social media and online review sites.
- Monitor social media trends and enhance strategy through competitive analysis.
- Conduct social media audits to ensure best practices are being used.
- Assist with creating marketing materials for digital outlets.
- Ability to capture a moment, whether with a fancy lens or a mobile device
- Develop and adhere to best practices and guidelines for content creation.
- Research and learn about each of the communities we serve and the best ways to reach them.
- Work with the marketing team to generate compelling ad copy, messaging and website content, ensuring all content is optimized for SEO.
- Work with co-workers and partners to develop engaging and informative content.
- Publish blogs and manage website updates using WordPress.
- Work collaboratively to recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
- Work collaboratively to execute tests, collect and analyze data and results, identify trends and insights to achieve maximum ROI in social media organic and paid posts.

**Social Media & Digital Graphics Specialist Responsibilities**:

- Create high-quality original written and visual content to reach and engage our audience and influencers throughout our service areas.
- Build a social media presence through a variety of outlets.
- Manage social media platforms and analyze metrics.
- Execute company paid social media advertising campaigns.
- Monitor company brand and build brand awareness on social media and online review sites.
- Monitor social media trends and enhance strategy through competitive analysis.
- Conduct social media audits to ensure best practices are being used.
- Assist with creating marketing materials for digital outlets.
- Ability to capture a moment, whether with a fancy lens or a mobile device
- Develop and adhere to best practices and guidelines for content creation.
- Research and learn about each of the communities we serve and the best ways to reach them.
- Work with the marketing team to generate compelling ad copy, messaging and website content, ensuring all content is optimized for SEO.
- Work with co-workers and partners to develop engaging and informative content.
- Publish blogs and manage website updates using WordPress.
- Work collaboratively to recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
- Work collaboratively to execute tests, collect and analyze data and results, identify trends and insights to achieve maximum ROI in social media organic and paid posts.

**Requirements**:

- 3+ years of experience
- Bachelor’s degree (Marketing preferred)
- Strong creative and writing skills and attention to detail.
- Digital marketing and social media experience with Facebook, YouTube, LinkedIn, Pinterest and Instagram.
- Proficient creating online videos and other digital media using Adobe editing software.
- Proficient in the latest digital marketing trends, tools, platforms, and best practices
- Experience executing PPC and paid social media campaigns.
- Up to date with the latest trends in paid search, social media advertising and search engine optimization (SEO).
- Proficient in creating and editing website content in WordPress.
- Working knowledge of AdWords, Google Analytics, Google Tag Manager, and Google Search Console (preferred)
- Ability to travel to trade shows, promotional events, etc.
- Hybrid remote: Ability to commute to corporate office 1-2x per week.
- Must be able to pass a criminal background check and drug test.

**Benefits**:

- 401(k)
- Dental insurance
- Health insurance
- Life insurance
- Paid t