Brand Id

6 days ago


Secaucus, United States Quest Diagnostics Full time

Overview:
The Brand ID & Creative Services Marketing Projects Specialist role (PM/AM role) is responsible for directing workflow with Quest’s in-house agency (Greenhouse), including coordinating and tracking the status of multiple creative projects in development to help business owners execute Marketing programs effectively and efficiently. This individual will help organize and track projects and deliverables for internal clients, manage resources, files, schedules, and deadlines. This role will also be familiar with the Quest visual and brand voice.

The Brand ID & Creative Services Marketing Projects Specialist serves as initial point of contact for Greenhouse projects and advises clients on creative services options and capabilities. The PM/AM understands Greenhouse client’s products, audiences, and business objectives and ensures these considerations are applied to each project. He/she collaborates with designers and writers to ensure each project delivers on our promise to the client.

The Project Manager (PM) portion of the role ensures on-time, on-budget and on-brand delivery of Greenhouse creative projects. The PM exhibits outstanding project management and client communication skills. The PM is expected to provide beginning to end project management and successful delivery.

The Account Manager (AM) portion of the role manages Greenhouse clients and client relationships. For select Tier 1 assignments, the AM will also be expected to participate in brainstorming sessions.

This is a remote position.

**Responsibilities**:
Oversee the progression of creative projects, from project request through creative development, appropriately balancing client desires, business needs, marketing standards and brand identity.

**Project Management**
- Ensure that project requests are clear and complete and contain all required information, including files and creative or production briefs
- Assign schedule templates to projects (build, update, and adjust as needed)
- Assign projects to creative team (with manager approval), including recommendations for freelance resources
- Schedule and run project kick off calls
- Build and negotiate project timelines and ensure that all deadlines are met
- Develop and maintain strong client relationships (PM/AM is a “trusted advisor/partner” to clients, serving as the client voice within Greenhouse)
- Maintain the “big picture” for projects, ensuring the creative team understands client requirements and perspective and that the final output aligns with the creative brief
- Facilitate client communication and interaction with the creative team as appropriate
- Monitor, update, and communicate project status to clients on a regular basis
- Maintain project files in project management system and ensure the creative team has access
- Prepare project estimates and send for approval

**Account Management**
- Work closely with fellow Brand & Marketing Enablement team members as needed on crossover projects and tasks (CRP, production, systems, etc.)
- Serve as a “power user” for project management system (Workamajig/Workfront) and digital asset management system (DAM)
- Collaborate on creative development with client and creative team
- Present concepts to clients, obtain feedback and translate that feedback for the creative team
- Review client change requests and respond with schedule/cost impacts along with alternatives
- Set and manage client expectations (eg, when and what they will see next as part of the creative process, budget requirements, solution response expectations, project close and debrief)
- Lead regular client status meetings to discuss progress, challenges, budget, etc
- Review projects for quality, consistency, accuracy and advancement of the visual and verbal brand in design reviews
- Educate clients on opportunities for cost savings, as applicable
- Contribute to continuous improvement workstream to develop departmental standard operating procedures, workflows and enhanced infrastructure; best practices
- Proactively identify solutions for current and potential future challenges
- Effectively communicate the Greenhouse creative process

Qualifications:
**Required Work Experience**:

- Five (5) years of professional-level experience in Marketing, Communications, or other related business disciplines, at least two (2) of which were in an account or project management role (healthcare/advertising agency industry preferred)
- Experience with job trafficking and resource management required
- Successful track record of client service in a Marketing or creative environment

**Preferred Work Experience**:

- Agile experience a bonus

**Knowledge**:

- Strong understanding of the creative process

**Skills**:

- Excellent computer skills - Microsoft Office suite required, knowledge of other graphics programs and/or digital asset and project management systems a plus (Workamajig and/or Workfront strongly preferred)
- Excellent creative project management