Marketing Specialist
3 weeks ago
Immediate need for a talented Marketing Specialist . This is a 06+ Months Contract opportunity with long-term potential and is located in 200 Gibraltar Road, Horsham, PA & 800 Nicollet Mall, Minneapolis, MN(Hybrid) . Please review the job description below and contact me ASAP if you are interested.
Job ID:25-62382
Pay Range: $40 - $42.90/hour. Employee benefits include, but are not limited to, health insurance (medical, dental, vision), 401(k) plan.
Key Responsibilities:
- Leads end-to-end paid media marketing initiatives for Bank Brand driving strategy, implementation, and optimization.
- Develops a holistic digital media strategy and manages cross functional team to execute against plans to reach success metrics.
- Manages relationship with internal and external stakeholders, aligning on digital account goals and strategies, and reporting performance. Strong communication and presentation skills are key.
- Analyze digital funnel performance to measure results and optimize funnel metrics.
- Lead ongoing management and optimization of paid search, programmatic, display, paid social, digital audio, video, native and more.
- Partner media agency to plan and coordinate strategy to achieve campaign goals and ensure all required tagging/tracking is completed accurately.
- Reviews risk data related to product line(s) and ensures risks are effectively monitored and managed.
- Ensures products meet state and federal regulatory requirements and coordinates legal review of all supporting collateral materials and documentation.
- Plans, develops, and manages project/product budget.
Key Requirements and Technology Experience:
- Skills-Paid media/paid channels, working with agencies, campaigns.
- Advanced understanding of digital marketing funnels
- Experience with multi-touch attribution models and the ability to report and communicate results.
- Management of digital campaigns in The Trade Desk, Display & Video 360, Search Ads 360, Facebook Business Manager, Pinterest, and/or similar platforms.
- Experience working with Crossmedia or a similar digital media agency.
- Excellent project management, leadership, and interpersonal skills.
- Advanced marketing and marketing research skills.
- Demonstrated knowledge of a competitive market.
- Excellent verbal and written communication skills.
- Excellent Excel and data manipulation skills.
- Strong financial and competitive analysis and computer skills.
- Strong presentation development and presenting skills.
- Bachelor's degree, or equivalent work experience.
- Three or more years of related work experience
Our client is a leading Banking Industry and we are currently interviewing to fill this and other similar contract positions. If you are interested in this position, please apply online for immediate consideration.
Pyramid Consulting, Inc. provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
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