Head of Americas Channel Marketing

2 weeks ago


Chicago IL, United States UBS Full time

Do you want to lead all aspects of marketing and demand generation for UBS Asset Management's across Americas? Do you know how to coordinate and implement a long-term strategic marketing plan aligned with a global marketing approach and partner closely with digital, content and product marketing colleagues alongside sales and strategy counterparts?
drive the transformative journey for Americas marketing by leading our marketing efforts in one of the most influential regions by driving strategic marketing initiatives, elevate brand presence, and amplify our message of excellence and innovation
inspire, develop and implement a unified marketing vision and strategy for Americas region for UBS Asset Management in collaboration with the Global Head of Channel Marketing spanning Institutional clients, Global Sovereigns, C-suite, fund selectors, FAs and retail investor audiences to support overall business growth objectives and lead all aspects of day-to-day implementation across all marketing activities
lead the Americas marketing team and act as a leader and mentor in alignment with UBS values.
deal with local regulators for regulatory changes and making sure a robust risk management infrastructure is in place.
track, manage and analyze audience research to determine how UBS Asset Management is perceived by our targeted audiences and what perceptions need to be addressed to enable the business to move forward
in coordination with global marketing, ensure the Americas value proposition is captured and infused through all marketing communications, ensuring alignment with UBS AM's global value proposition and global marketing approach
facilitate the product-related media engagement plan for relevant audiences (mainly Global Wealth, Wholesale and Institutional clients) including the creation of relevant content / publications
develop and maintain strong relationships with marketing colleagues across geographies and channels; with business and sales teams and with the key senior stakeholders within the global organization
At UBS, we embrace flexible ways of working when the role permits. We offer different working arrangements like part-time, job-sharing and hybrid (office and home) working. Our purpose-led culture and global infrastructure help us connect, collaborate, and work together in agile ways to meet all our business needs.
From gaining new experiences in different roles to acquiring fresh knowledge and skills, we know that great work is never done alone. Disclaimer / Policy statements
You will be working in the UBS Asset Management Americas Marketing team, located in the New York area, reporting to the Head of Channel Marketing based in London. The team serves the US, Canada and Latin America Institutional, Wholesale and Wealth Management Americas and Global Liquidity channels. Channel Marketing Managers who are the strategic marketing interfaces with our sales teams, Marketing Campaigns & Projects, Marketing Operations & Production, Marketing Content & Communications and Events. The team is based in New York and Chicago and collaborates regularly with our global marketing colleagues.
Ideally 10+ years Marketing experience gained in an asset management or financial services context covering Americas. Speak any other languages is a plus.
proven project management skills coupled with a strong ability to manage multiple tasks simultaneously interacting with various stakeholders.
experience working directly and constructively with the financial advisor segment on marketing campaigns and programs with a proven track record of those initiatives' success.
knowledge of financial advisor front end platforms and sales tactics taking into account client needs and channel specific requirements
Global Wealth Management, Personal & Corporate Banking, Asset Management and the Investment Bank. We have a presence in all major financial centers in more than 50 countries.
We are open to applications from career returners. US Only : The expected salary range for this role is $140000 to $180000 based on factors including, but not limited to, experience, qualifications, education, location and skill level.



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