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Head of Brand Marketing

4 weeks ago

Kansas City, Missouri, United States Thrivent Full time
The Market Director is a key area leader to help drive growth through advisor teams and future team leaders to serve Thrivent's clients. The Market Director should possess the ability to attract, launch (onboard) and retain field talent, while helping them find their best role at Thrivent to grow. This role should be experienced in the financial services industry with a strong expertise and ability to deliver purpose-based advice.
The Market Director is the connection to teaming and succession efforts in their area. The role will focus on local community relationships, strengthening brand awareness, expanding the client base, and establishing the organization as a trusted leader in the local market. Build and execute a plan to recruit quality talent by developing trusting relationships within broad networks, leverage and grow your personal centers of influence (COI) to obtain referrals for talent to fit across channels.
Maintain consistent recruiting pipeline to support the market capacity growth and total sales objectives through advisor referrals and community relationships.
Collaborate with all channel stakeholders to source candidates into open roles across all channels (ex: Virtual Advice, team sales and support roles, etc.).
In partnership with your matrix team, actively manage and engage with candidates in all phases of selection, licensing and launch.
Demonstrate mastery of the Thrivent Financial Advice Process and be able to model and coach on all elements.
Provide consistent launch support for new financial advisors in their first year while working alongside launch matrix partners.
Support financial advisors and teams to develop/execute a business plan to achieve their goals that leverage relationships within their natural market, referrals, and communities in partnership with the Member Engagement team and Marketing team.
Conduct joint field work with financial advisors to observe, offer feedback and help with case consultation, and delivery as needed.
Demonstrate, model and coach on the use of Salesforce, MoneyGuidePro, Thrivent Planning Platform and other Thrivent advice tools during the sales process.
Connect with local leadership and matrix partners to stay informed on best practices and changes that directly impact the business.
Engage financial advisors in the market by providing opportunities for learning, development, and connections to build up confidence, competence, and culture.
Ensure collaboration with matrix partners to support new financial advisors.
Facilitate connections between new financial advisors and experienced financial advisors to provide additional joint field work or practice experiences for new financial advisors.
Responsible for monitoring and maintaining appropriate budget parameters throughout the year. Collaborate with matrix partnership and operational leadership for investments in the area as needed.
Work with the Community Engagement team and others to develop and implement advisor growth plans.
5+ Years in the financial service industry attracting and hiring new talent preferred.
~ Demonstrated track record of attracting, selecting, and developing financial advisors.
~ Experience hiring financial advisors on teams.
~ Once financial advisors are assigned to this position, this position will require securities registrations, state insurance licenses and appointments in all states where financial advisors are conducting business and receiving commissions.
~ Experience in leading groups, specifically in presenting and facilitating to drive understanding of concepts and practices that lead to new financial advisor success.

Experience in using the Thrivent Financial Advice Process, Salesforce and other Thrivent tools and systems and ability and willingness to model, promote, and demonstrate usage of tools as needed.
Will and skill to commit to joint field work expectations.
State securities registered and insurance licensed and appointed in all states that comprise the Advisor Group or are aligned to specific financial advisors that are assigned.
Flexibility to travel within the area (may include overnight), up to 50%, and conduct business during evening hours.
~ Demonstrated track record of satisfactory performance.

Pay Transparency Thrivent's long-term growth depends on attracting, rewarding, and retaining people who are committed to helping others thrive with purpose. The applicable total compensation range for this full-time role is $145,000 - $211,000 per year, which is dependent upon performance and factors in various geographic regions. Thrivent is unique in our commitment to helping people to be wise with money and live balanced and generous lives. medical, dental, and vision insurance; health savings account; flexible spending account; pension; disability insurance; 10 paid company holidays; EAP; Eligibility for receipt of these benefits is subject to the applicable plan/policy documents. Thrivent's plans/policies are subject to change at any time at Thrivent's discretion.
Thrivent provides Equal Employment Opportunity (EEO) without regard to race, religion, color, sex, gender identity, sexual orientation, pregnancy, national origin, age, disability, marital status, citizenship status, military or veteran status, genetic information, or any other status protected by applicable local, state, or federal law. This policy applies to all employees and job applicants.
Thrivent is committed to providing reasonable accommodation to individuals with disabilities.