STAT - Senior Vice President / Growth and Content Strategy (Boston)

21 hours ago

Boston MA, United States Boston Globe Media Full time

Join to apply for the STAT - Senior Vice President / Growth and Content Strategy role at Boston Globe Media. STAT is a global media brand focused on health, medicine, and life sciences, launched in 2015. STAT is based in Boston and affiliated with Boston Globe Media but is independent from The Boston Globe.
The person will help leverage STAT's editorial excellence to meet revenue and growth goals over the next five to 10 years, lead cross-departmental collaboration, and maximize drivers of audience and readership (newsletters, social media, SEO, data, events, and multimedia). This role includes helping determine the best ways to build the subscription business.
Manage strategic and content priorities, including identifying new initiatives, market opportunities, and products to boost reader engagement and subscriptions.
Success will be measured by meeting key performance indicators.
Work with editorial leadership and product and marketing teams to align content strategy with audience behavior and identify editorial focus and investment opportunities for STAT's continued success.
Champion the use of analytics and audience insights to guide product development, content packaging, user experience, and marketing.
A digital media strategist with at least 10 years of experience and a track record of developing digital innovations and business models, working closely with editorial teams. Understanding of STAT's content and differentiation from competitors.
Leader fluent in analytics and capable of achieving business goals, with a keen understanding of digital customers and the competitive landscape of modern media operations, especially in a niche.
Proven ability to make informed business and product decisions and facilitate partnerships for growth.
Excellent communicator, comfortable with diverse personalities, and experienced in managing teams with varying timelines and priorities.
Experience collaborating with design teams and understanding how branding and user experience drive business success.
Strong organizational and project management skills; STAT colleagues work in-office and remotely. We offer a competitive base salary and benefits package, including health insurance, a 401k plan, generous vacation, parental leave, and eligibility for an annual bonus.
EEO Statement : At Boston Globe Media, our mission is to empower, connect, and convene our communities with independent, trusted journalism and storytelling. We know a critical part of achieving this is by having a workforce that is representative of the communities we serve. Boston Globe Media is an equal opportunity employer that welcomes candidates and colleagues of all backgrounds, experiences, perspectives, and skills.
Full-time Job function:

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