Senior Manager, Product Marketing

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Walmart Data Ventures provided pay range
This range is provided by Walmart Data Ventures. Are you an experienced Product Marketing professional passionate about driving the success of innovative technology products? Join Walmart Data Ventures as a Senior Product Marketing Manager and play a key role in shaping the market impact of our data and analytics solutions. Youll use your product marketing expertise to develop go-to-market strategies, define positioning, and deliver compelling marketing programs that drive adoption and growth.
This role reports to the Director of Product Marketing and can be based in Bentonville, AR or Hoboken, NJ.
About Walmart Data Ventures:
Walmart Data Ventures is transforming retail by turning Walmart's unmatched first-party data into actionable insights. Serving 255 million customers across 10,500+ stores and eCommerce sites in 19 countries, we empower merchants and brands to make smarter, faster decisions through our Scintilla insights platformnow available in the U.Scintilla, meaning spark, captures our mission: to ignite impactful ideas from even the smallest data points. We help businesses improve every step of the customer and product journey, driving real results. Join us and be part of a team that's redefining the future of retail through data-driven innovation.
Lead the go-to-market (GTM) strategy and launch of new data and technology products, including market landscape analysis, persona definition, and development of core GTM materials.
Drive product adoption and awareness by creating and executing marketing content such as case studies, pitch decks, blog posts, and sales enablement tools.
Identify market growth opportunities through data-driven insights and collaborate with cross-functional teams to build compelling business cases.
Manage the execution of multiple product launches across all stages of the lifecycle from early pilots to general availability and growth phases.
Option 1: Masters degree in Marketing, Business Administration, or related field and 3+ years experience in Product Marketing, Consulting, or related discipline OR Option 2: 5+ years experience in Product Marketing, Consulting, or related field.
~ Masters degree in Business, Marketing, Communications, or a related field preferred.
~5+ years of experience in Product Marketing, with proven success in go-to-market strategy, positioning, and cross-functional collaboration.
~ Strong background in marketing technology, data, or B2B products, ideally within large-scale or complex organizations.
~ Masters Degree in Business Administration, Marketing, or related field
Experience working with data-driven or SaaS products
At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more. You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. For information about PTO, see Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. The annual salary range for this position is $90,000.00 - $180,000.00 Additional compensation includes annual or quarterly performance bonuses. Stock


Bachelors Degree in Marketing, Business Administration, or related field and 3 years' experience in Marketing, Business Administration, or related field. Option 2: 6 years' experience in Marketing, Business Administration, or related field.
Walmart and its subsidiaries are committed to maintaining a drug-free workplace and has a no tolerance policy regarding the use of illegal drugs and alcohol on the job. This policy applies to all employees and aims to create a safe and productive work environment. Employment type Part-time

Job function Marketing and Sales
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