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Sales and Marketing Director

1 month ago

Oak Park IL, United States Brookdale Full time
Overview

COME JOIN OUR BROOKDALE OAK PARK TEAM Beautiful Independent Living and Assisted Living Community Now Hiring: - Full Time Sales and Marketing Director - Senior Living Experience Required - Previous Leadership Experience Preferred - $3500 Sign On Bonus Voted by Newsweek in 2024 as one of America's Greatest Workplaces for Diversity Early Access to Paycheck with Earned Wage Access is available for Hourly Associates Make Lives Better Including Your Own. If you want to work in an environment where you can become your best possible self, join us You’ll earn more than a paycheck; you can find opportunities to grow your career through professional development, as well as ongoing programs catered to your overall health and wellness. Responsibilities

Maintains and/or improves upon the occupancy level and revenue production of the community in accordance with the marketing and business plans to include completing sales calls and closing sales. Develops and maintains relationships with and generates leads through residents, family, and professional referral sources. Plans, coordinates, and implements monthly prospect and/or referral source activities and events. Partners with Regional Sales management to develop and execute marketing plans and achieve community occupancy goals. Supervises the activities of at least two Full-time Equivalent (FTE) Marketing Coordinator(s) and/or Sales Counselor(s) to achieve the desired results of the community marketing and business plans. Maintains and/or improves upon the occupancy level of the community in accordance with the marketing and business plans of the community. Closes sales by assisting prospective residents, their family members, and/or advisors in the decision-making process by understanding their needs and educating them about how services and programs can meet their needs. Utilizes sales processes, systems, and forms for external and internal sales to perform job duties, track information, compile data and reports, and achieve desired community occupancy goals. Completes outside Business Development sales calls to meet or exceed the established goals for professional leads per week as set by the community marketing plan. Develops and maintains relationships with and generates leads through residents, family, and professional referral sources on a weekly basis. Plans, coordinates, and implements monthly prospect and/or referral source activities and events as specified by the community marketing plan. Partners with Regional Sales management to develop and execute marketing plans and achieve community occupancy goals. Monitors conversion ratios regarding Business Development calls to direct referrals, prospect calls, and tours and collects and analyzes data to prepare weekly and monthly reports. Maintains working knowledge of the lead management system and uses system to maximize sales effectiveness. Supervises the activities of at least two FTEs, Marketing Coordinator(s) and/or Sales Counselor(s), to achieve the desired results of the community marketing and business plans. This job description represents an overview of the responsibilities for the above referenced position. It is not intended to represent a comprehensive list of responsibilities. An associate should perform all duties as assigned by his/her supervisor. Qualifications

Education and Experience:

Bachelor’s Degree in Marketing, Business, or related field from an accredited college or university is preferred, or equivalent combination of experience and education is required. A minimum of five years sales experience, preferably in the retirement industry or medical or pharmaceutical sales, with a proven track record of generating and closing a high percentage of qualified leads is required. Certifications, Licenses, and Other Special Requirements:

Frequent car travel requires the incumbent to possess and maintain a valid driver's license. Knowledge and Skills:

Possesses extensive knowledge of a distinct skill or function and a thorough understanding of the organization and work environment. Ability to effectively manage time, tasks and projects in a dynamic environment is required. Ability to build trust and act honestly in relationships with others is required. Salary Range Information

$73,660.00 - $93,840.00 / year

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