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Head of Marketing Operations
4 weeks ago
Head of Marketing Operations What You Can Expect The Head of Marketing Operations is responsible for designing, scaling, and optimizing the end-to-end marketing operations ecosystem to enable predictable pipeline creation and revenue growth. This role owns marketing systems, funnel operations, campaign execution, analytics, and crossfunctional alignment, while building scalable global teams and ensuring consistent execution across all gotomarket motions. About the Team The Zoom Marketing Operations team enables scalable, datadriven gotomarket execution by aligning strategy, technology, and insights across the customer lifecycle. The team partners closely with Sales, Product, Finance, and Customer Success to drive operational excellence, predictable pipeline, and continuous improvement across global marketing programs. Responsibilities Defining and maintaining the global marketing operations strategy, operating model, and roadmap aligned to company growth and GoToMarket objectives. Owning the endtoend lead and pipeline lifecycle, including segmentation, acquisition, scoring, routing, SLAs, conversion optimization, and pipeline health. Leading and scaling global marketing operations teams across campaign operations, marketing technology, data, analytics, and lead lifecycle management. Partnering crossfunctionally with Sales, Revenue Operations, Finance, Product, and Customer Success to align planning, forecasting, and execution. Overseeing the marketing technology ecosystem, including MAP, CRM integrations, CDP, ABM, attribution, and data enrichment platforms, ensuring scalability and reliability. Establishing data governance, compliance, and quality standards while delivering dashboards, reporting, and executive insights for decisionmaking. Building standardized, scalable campaign operations and production processes to support integrated, multichannel program execution. Implementing performance management, measurement, and continuous improvement frameworks across the full customer lifecycle, including experimentation and automation opportunities. What Were Looking For 12+ years of experience in Marketing Operations, Revenue Operations, or GoToMarket leadership roles within highgrowth SaaS or technology organizations. Demonstrated experience scaling global teams and building highperforming operational centers of excellence (onshore and offshore). Exceptional command of funnel operations, predictive analytics, segmentation, campaign orchestration, and pipeline forecasting. Deep handson expertise with marketing automation and CRM platforms (e.g., Salesforce, HubSpot, Marketo, Eloqua, Pardot), CDPs, ABM, and attribution tools. Command of funnel operations, predictive analytics, segmentation, campaign orchestration, and pipeline forecasting. Demonstrated ability to partner crossfunctionally and influence senior leadership across GoToMarket functions. Advanced analytical, communication, and people leadership skills. Track record of building and optimizing predictable, scalable pipeline engines through operational transformation. Salary Range or On Target Earnings Minimum: $184,300.00 Maximum: $403,200.00 In addition to the base salary and/or OTE listed Zoom has a Total Direct Compensation philosophy that takes into consideration; base salary, bonus and equity value. Note: Starting pay will be based on a number of factors and commensurate with qualifications & experience. We also have a location based compensation structure; there may be a different range for candidates in this and other locations. At Zoom, we offer a window of at least 5 days for you to apply because we believe in giving you every opportunity. Below is the potential closing date, just in case you want to mark it on your calendar. We look forward to receiving your application Anticipated Position Close Date 01/09/26 Ways of Working Our structured hybrid approach is centered around our offices and remote work environments. The work style of each role, Hybrid, Remote, or InPerson is indicated in the job description/posting. Benefits As part of our awardwinning workplace culture and commitment to delivering happiness, our benefits program offers a variety of perks, benefits, and options to help employees maintain their physical, mental, emotional, and financial health; support worklife balance; and contribute to their community in meaningful ways. Click Learn ( for more information. About Us Zoomies help people stay connected so they can get more done together. We set out to build the best collaboration platform for the enterprise, and today help people communicate better with products like Zoom Contact Center, Zoom Phone, Zoom Events, Zoom Apps, Zoom Rooms, and Zoom Webinars. Were problemsolvers, working at a fast pace to design solutions with our customers and users in mind. Find room to grow with opportunities to stretch your skills and advance your career in a collaborative, growthfocused environment. Our Commitment At Zoom, we believe great work happens when people feel supported and empowered. Were committed to fair hiring practices that ensure every candidate is evaluated based on skills, experience, and potential. If you require an accommodation during the hiring process, let us knowwere here to support you at every step. If you need assistance navigating the interview process due to a medical disability, please submit an Accommodations Request Form ( and someone from our team will reach out soon. This form is solely for applicants who require an accommodation due to a qualifying medical disability. Nonaccommodationrelated requests, such as application followups or technical issues, will not be addressed. We believe that the unique contributions of all Zoomies is the driver of our success. To make sure that our products and culture continue to incorporate everyone's perspectives and experience we never discriminate on the basis of race, religion, national origin, gender identity or expression, sexual orientation, age, or marital, veteran, or disability status. Zoom is proud to be an equal opportunity workplace and is an affirmative action employer. All your information will be kept confidential according to EEO guidelines. #J-18808-Ljbffr