Product Marketing Manager, Cloud Security

About Us: Sportsman’s Warehouse is a dynamic and innovative omnichannel leader in the outdoor retail space committed to transforming the digital shopping experience. As part of our strategic vision for growth, we are evolving our organizational structure to adopt the product operating model to empower teams, enhance agility, and drive better outcomes for our customers. We’re looking for a Principal Product Manager to help drive this pivotal transformation and help shape the future of the company’s go to market strategy at one or more technology touchpoints.

Job Overview: As Principal Product Manager, you will play a critical role in helping to champion the company’s transition to the product operating model while owning the vision, strategy, and execution of one or more key product initiatives like Business Intelligence, MarTech, and/or Ecommerce. Your leadership will be central in reshaping how we develop, deliver, and optimize our digital products, collaborating closely with cross-functional teams to ensure that products are customer-centric, data-driven, and aligned with our strategic pillars and business goals. This is a hands-on, exceptional opportunity for a product leader with a passion for omnichannel retail, customer analytics, marketing, ecommerce, and transformation who isn’t afraid to roll up their sleeves and personally manage their roadmap, including drafting user stories, etc. Develop and manage a comprehensive Business Intelligence, MarTech, Ecommerce, or similar product vision and roadmap that align with both customer needs and business objectives, balancing short-term tactical goals with long-term strategic initiatives. Product Operating Model Transition Advocacy: Help champion and influence the company-wide transition to the product operating model, guiding teams to adopt agile methodologies, cross-functional collaboration, and product-focused leadership practices.
Customer-Centric Product Development: Ensure the development of highly optimized, user-centric Business Intelligence, MarTech, or Ecommerce experiences that meet customer needs, enhance satisfaction, and improve omnichannel conversion rates across stores, web, mobile, and digital channels.
Indirectly lead by influence and mentor cross-functional teams including lower-level product managers, designers, engineers, marketers, and data analysts to ensure seamless execution of product initiatives. Optimize BI, MarTech, and/or Ecommerce Operations: Drive efficiency improvements and operational excellence by implementing best practices for customer segmentation and engagement, such as loyalty, page load speed, product discovery, pricing, personalization, checkout, post-purchase experiences, and technical SEO best practices, etc.
Data-Driven Decision Making: Utilize data analytics, A/B testing, customer feedback, and performance metrics to inform product decisions and optimize product features. Lead the use of metrics such as customer lifetime value (CLV), conversion rate optimization (CRO), average order value (AOV), Revenue per Visit (RPV), and other KPI’s. Mentorship & Talent Development: Provide thought leadership and mentorship to product managers, engineering, and other team members, fostering a collaborative, cross-functional environment where innovation can thrive, and product delivery excellence is prioritized.
Agile Transformation: Help champion the implementation of agile product development practices, ensuring product teams are empowered to quickly iterate and release high-impact features that solve key customer problems and drive business growth.
Stakeholder Management: Partner with key internal stakeholders including marketing, engineering, design, analytics, and operations to ensure alignment and visibility on product priorities, roadmaps, and outcomes.
Personally conduct discovery exercises, customer sessions, UI/UX feedback sessions, etc. Articulate your product vision and personally build roadmaps, user journeys, and epic roadmaps. Experience: 10+ years of experience in Business Intelligence, MarTech, Omnichannel/Ecommerce or related domain product management disciplines, with at least 5+ years in leadership roles driving transformation initiatives, particularly in adopting the product operating model or agile frameworks, within a $1B+ omnichannel retail company.
Demonstrated success in leading cross-functional teams to deliver impactful, customer experience-enhancing products and digital transformations at scale.
Strong experience in crafting and executing Business Intelligence, MarTech, and/or Omnichannel/Ecommerce product strategies, including product lifecycle management, roadmap development, and performance optimization.
Agile & Product Operating Model Knowledge: Deep understanding of Agile methodologies, including Scrum and Kanban, as well as best practices for implementing and scaling the product operating model across an organization.
Data-Driven Mindset: Strong analytical skills with a proven ability to leverage data, customer insights, and analytics tools (e.g., Power BI, Google Analytics, MS Clarity, Medallia, etc.) Business Intelligence, MarTech, and/or Ecommerce Platform Expertise: In-depth knowledge of ecommerce BI, MarTech, and/orEcommerce platforms and technologies (e.g., Shopify, Magento, SAP Commerce Cloud, etc.), Customer-Focused: A passion for understanding customer needs and behaviors, with experience using tools like customer journey mapping, UX/UI best practices, and user feedback to shape product decisions.
Excellent problem-solving skills, with the ability to think creatively and strategically to solve complex challenges in a rapidly changing digital landscape.
Project Management: Ability to juggle multiple competing priorities, manage deadlines and stakeholder expectations, and execute efficiently in a fast-paced environment.

Experience with enterprise-scale Business Intelligence, MarTech, and/or Ecommerce platforms and tools within a $1B+ omnichannel retail company.
Experience designing user experiments and A|B testing best practices and ability to determine which experiments to launch based on clear business value.
Familiarity with cloud technologies and data-driven value chain optimization.
Previous experience in digital transformation or implementing the product operating model in a mid to large-sized organization.
Executive level presentation skills is a strong plus.
Bachelor's degree in Business, Marketing, Computer Science