Marketing Analyst

Our client is seeking a Marketing Analyst to join their team. As a Marketing Analyst, you will be part of the Marketing Department supporting various teams. The ideal candidate will have strong organizational and project management skills, ability to manage highly complex, cross-functional projects and initiatives in a fast-paced environment, and experience with building and executing simple and complex email campaign builds.

Job Title: Marketing Analyst

Location: Basking Ridge, NJ (2-3 days per week in office)

What's the Job?

• Manage highly complex, cross-functional projects and initiatives in a fast-paced environment
• Build and execute simple and complex email campaign builds (single emails, multi-touch nurtures, and buyer journeys)
• Use tokens, velocity scripting, and smart campaigns
• Create and manage multiple programs across multiple tactics and customer segments
• Effectively communicate with key stakeholders through the development process

What's Needed?

• Bachelor’s degree in Marketing, with four or more years of work experience -OR- Six or more years of relevant work experience, with two or more years of marketing experience within an enterprise-based company
• Adobe/Marketo Certified Associate and/or Marketo Certified Expert (current)
• Experience with building and executing simple and complex email campaign builds (single emails, multi-touch nurtures, and buyer journeys)
• Use of tokens, velocity scripting, and smart campaigns
• Understanding of audience segmentations

What's in it for me?

• Opportunity to work with a leading company in the marketing industry
• Potential for growth and development within the company
• Collaborative and supportive work environment
• Opportunity to work with a diverse range of teams and customers

If this is a role that interests you and you'd like to learn more, click apply now and a recruiter will be in touch with you to discuss this great opportunity. We look forward to speaking with you

About ManpowerGroup, Parent Company of:  Manpower, Experis, Talent Solutions, and Jefferson Wells

ManpowerGroup® (NYSE: MAN), the leading global workforce solutions company, helps organizations transform in a fast-changing world of work by sourcing, assessing, developing, and managing the talent that enables them to win. We develop innovative solutions for hundreds of thousands of organizations every year, providing them with skilled talent while finding meaningful, sustainable employment for millions of people across a wide range of industries and skills. Our expert family of brands – Manpower, Experis, Talent Solutions, and Jefferson Wells – creates substantial value for candidates and clients across more than 75 countries and territories and has done so for over 70 years. We are recognized consistently for our diversity - as a best place to work for Women, Inclusion, Equality and Disability and in 2023 ManpowerGroup was named one of the World's Most Ethical Companies for the 14th year - all confirming our position as the brand of choice for in-demand talent.