Demand Generation Manager
2 weeks ago
OVERVIEWAt Flexxbotics we deliver next generation solutions for robot-driven manufacturing which include software and hardware to transform production operations.Our commercial team helps customers align business goals & outcomes with their requirements for some of the most advanced production robotic deployments in industry to enable autonomous process control for continuous operations.If you thrive on customer-engaged solution selling, are relentless with questions, and can communicate with competence about high value initiatives involving our software with factory machinery, sensors, automated inspection, collaborative and industrial robots and the professional services to make it all work, then we need you on our team.We’re all about our customers’ success, optimization, and business outcomes. You’ll be joining our solution sales team, helping industry leading companies innovate on the future of smart manufacturing.YOU WILLCreate and execute our digital marketing campaigns, building them from the ground up.Manage LinkedIn distribution strategies, monitor the performance of our content, and make adjustments as needed to optimize brand visibility.Manage and update company digital media platforms to boost online presence.Execute marketing automation strategies for lead generation and brand awareness.Help manage and optimize automation for our CRM (Hubspot).Set up and execute lead nurturing strategies and lead qualification processes.Analyze conversion data to improve effectiveness and efficiency.Lead all aspects of our tradeshows, events, webinars, and digital content.Coordinate with vendors, customers, partners, exhibitors, videographers, copywriters, influencers, and other stakeholders during events.Analyze event performance and prepare detailed reports.Assist in the creation and distribution of promotional materials.Collaborate with cross-functional teams to ensure consistent messaging and design across platforms, material, and partner channels.Keep up to date with LinkedIn’s policies, algorithms, and best practices.Travel 20-30% of the time for events and tradeshows.YOU HAVE3-4 years of relevant experience in demand generation and/or digital media marketing with a systems-level approach.Strong knowledge and experience with LinkedIn marketing, including distribution strategies.Proficiency in managing tradeshows and events.Experience with video content creation and direction.Familiarity with marketing automation and CRM tools (preference for HubSpot).Experience with lead qualification and nurturing.Excellent planning and project management skills.Ability to execute marketing initiatives effectively.Strong written and oral communication skills.Self-motivated, creative, and results-driven.BONUS POINTSExperience with roboticsExperience with enterprise software for manufacturing, product, or equivalent.Experience with HubspotExperience with Marketing Automation ToolsCOMPENSATIONFull-Time role.Combination of cash and equity compensation.LOCATIONWhile we have a preference for candidates located in Boston, remote candidates will also be considered.Apply HereComplete the form below to apply and we will get back to you shortly. #J-18808-Ljbffr
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