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Digital Content Marketing Manager IV
2 months ago
*Description:*
*Role is Remote in the LA area with an onsite day monthly at LA location for team Collab.*
The main function of the Content Marketing Manager is to develop and execute marketing strategy and deliverables across the VR Media Content team. The role entails organizing prioritizing and scheduling content to increase engagement with media on AR/VR surfaces requires strong organizational skills a creative mindset and experience in VR marketing.
Responsibilities
• Coordinate digital asset production and workflow to produce and distribute digital assets for promotion including PR comms social media VR modules and VR discovery channels
• Create work back schedules and manage day-to-day communication with internal and external agencies and stakeholders as it relates to promotional campaigns.
• Oversee campaigns from inception through launch and post-launch engagement
• Monitor and report on campaign performance and VR placements to advocate for improvements or optimizations
• Develop manage and execute digital marketing strategy updating as priorities shift and communicate updates to stakeholders
• Create internal development documentation and best-practices for the digital landscape
• Ensure all campaigns adhere to brand guidelines and marketing strategies
• Lightweight copywriting for some marketing promotions
• Develop templates promotional plans for content launches and work with various marketing stakeholders and teams to execute
• Strong communication skills global counterparts internally and externally and ability to advocate for needs to leadership
• Create internal and external wrap up reports highlighting wins and learnings of a campaign
Minimum Qualifications
• Bachelor's degree and 6 years of relevant work experience in marketing creative operations digital production or media
• Experience with social media communities and paid marketing preferred
• Production and on-set experience helpful
• Exceptional attention to detail and ability to work in a fast-paced environment
• Exposure to media planning or production agency experience or experience in high-volume asset management
• Experience with content management systems and publishing/programming tooling
• Strong understanding of digital/social media landscape
• Experience working with cross-functional teams in a matrixed environment
• Excellent planning organizational execution and time management skills with an ability to meet all deadlines
• Working experience using Adobe Photoshop Content Management Systems and HTML
• Strong communication and collaboration skills
Preferred Qualifications
• Well versed in the current Entertainment landscape and consumer trends
• Experience developing digital strategies resources and collateral for Media bonus if in VR or Media space
• Hands-on experience with campaign data analysis and insights including social and website/app data
*Additional Skills & Qualifications:*
The main function of the Content Marketing Manager is to develop and execute marketing strategy and deliverables across the VR Media Content team.
About TEKsystems:
We're partners in transformation. We help clients activate ideas and solutions to take advantage of a new world of opportunity. We are a team of 80,000 strong, working with over 6,000 clients, including 80% of the Fortune 500, across North America, Europe and Asia. As an industry leader in Full-Stack Technology Services, Talent Services, and real-world application, we work with progressive leaders to drive change. That's the power of true partnership. TEKsystems is an Allegis Group company.
The company is an equal opportunity employer and will consider all applications without regards to race, sex, age, color, religion, national origin, veteran status, disability, sexual orientation, gender identity, genetic information or any characteristic protected by law.
