Social Media Marketing Specialist

2 weeks ago


costa mesa, United States PharmaResearch Co. Ltd. Full time

Job Type: Full-time (or part-time, TBD upon discussion)


Overview:

PharmaResearch USA is seeking a proactive and communication-focused Social Media Marketing Specialist to manage especially TikTok and TikTok Shop operations, with the potential to expand into other social media platforms. The ideal candidate will have at least 1 year of experience in social media marketing, be fluent in Korean, and have a passion for beauty and cosmetics. Strong communication skills with our customers and cross-functional teams are essential for driving success in this role.


Key Responsibilities:

  • Manage and execute social media strategies to increase brand awareness, with a primary focus on TikTok and TikTok Shop.
  • Engage with Customers by responding to comments and messages in a timely and professional manner.
  • Create TikTok Shop listings, optimize product descriptions, and track performance metrics to drive sales.
  • Regularly monitor other brands' social media marketing activities and campaigns to identify best practices and areas for improvement.
  • Continuously research and stay up-to-date with emerging social media trends, especially in the TikTok, and adapt strategies accordingly.
  • Collaborate closely with cross-functional teams to ensure consistent brand messaging and alignment on campaigns and enhance sales performance.


Qualifications:

  • Minimum of 1 year of experience in social media marketing, with a focus on TikTok.
  • Strong Passion for the beauty and cosmetics industry, with an understanding of its trends and audience.
  • Fluent in Korean (written and spoken) to collaborate with our Korean headquarters.
  • Excellent communication skills and the ability to work cross-functionally.
  • Strong organizational skills and attention to detail.
  • Ability to monitor other brands and identify trends to enhance strategy.
  • Experience with data analysis and the ability to adapt strategies for improved performance.


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