Marketing Specialist
2 weeks ago
Marketing Program Specialist Duration: 6 months Location: San Francisco, California, United States – 2-3 days onsite/week You’ll manage the end‑to‑end process of Marketo program creation, asset localization, execution, and reporting, including working with business stakeholders, creating target segment lists, creating emails, A/B testing and optimization, sending proofs and final emails, ensuring accurate attribution/tracking, and delivering systematic reporting. Responsibilities Manage incoming execution requests for digital campaigns supporting global marketing. Assist in delivering demand generation campaigns to support the marketing programs. Work closely with global and cross‑functional team members as well as outside vendors. Build and manage the full lifecycle of campaigns in Marketo: build, edit, test, launch, report and optimize. Provide creative, strategic insight and direction regarding copy and content approaches, call to action and promotional strategies leveraging industry best practices and performance reports. Ensure QA standards and protocols are being met prior to campaign launches. Track and report on the success of initiatives and communicate those results to internal stakeholders. Collect and use data to inform new campaigns and the evaluation of existing campaigns: measure, analyze, and report campaign performance to internal stakeholders. Make recommendations to optimize performance. Recommend and implement segmentation best practices. Test and refine new marketing approaches to reach and engage key audiences. Work to minimize list decay and unsubscribes while increasing the productivity of our email sends. Ensure all email campaigns comply with current opt‑in laws, industry best practices and are relevant to our target demographic. Skills Excellent analytical, organizational, project management, and time management skills. Ability to work under tight deadlines, multi‑task, adapt to changes quickly. High levels of integrity, autonomy, and self‑motivation. Excellent written and verbal communication skills to explain technical concepts and provide support. Experience thinking through strategy as much as executing. Hands‑on experience on HTML/CSS email design, Adobe Creative Cloud (Dreamweaver, Photoshop) understanding of email client compatibilities. Experience in project managing and handling high volume intake requests from diverse global teams. Education Bachelor’s degree in business, marketing, or equivalent experience required. 2-4 years of relevant experience in Adobe Marketo Engage. Expertise with CRM applications such as Salesforce. Hands‑on experience in creating, managing, deploying and reporting on campaigns. Knowledge of privacy, email regulations and best practices. Experience with A/B testing and email optimization for conversion and engagement. Seniority level Mid‑Senior level Employment type Contract Job function: Information Technology, Engineering, and Marketing Industries: Computer and Network Security, Computers and Electronics Manufacturing, and IT Services and IT Consulting Referrals increase your chances of interviewing at LanceSoft, Inc. by 2x #J-18808-Ljbffr
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Digital Marketing Specialist
4 weeks ago
California, United States KURV Full timeDigital Marketing Specialist at Kurv Kurv is a fast?growing fintech company that supports businesses across many industries with modern and flexible payment solutions. We are looking for a Digital Marketing Specialist who thrives in a dynamic environment and enjoys creating clear and on?brand collateral for teams across the company. This role is the...
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California, United States GIGABYTE USA Full timeGIGABYTE is a leading brand in the computer hardware industry, known for delivering innovative products that power gaming, content creation, and cutting?edge computing. Our marketing team thrives on creativity, collaboration, and bringing technology stories to life. We are looking for a Marketing Operations Specialist to join our team and help streamline...
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California, United States Stewart Title Full timeJoin to apply for the Marketing Specialist role at Stewart Title. At Stewart, we know that success begins with great people. As a Stewart employee, you’ll be joining a company that was named a 2024-2025 Best Company to Work For by U.S. News & World Report, and a 2025 Top Workplace by USA Today. We are committed to helping you own, develop, and nurture your...
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Marketing Specialist
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California, United States DataAnnotation Full timeOverview Join to apply for the Marketing Specialist role at DataAnnotation. This role focuses on training AI models by measuring progress of AI chatbots, evaluating their logic, and solving problems to improve model quality. The ideal candidate will have expert-level writing, editing, and content development skills. Related fields include communications...
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Marketing Specialist for AFRL Programs
1 week ago
California, United States ASRC Federal Holding Company Full timeA government contractor is seeking a Marketing Specialist to support business development for the Air Force Research Laboratory. The role involves market research, developing marketing materials, and managing digital assets. Strong graphic design skills and proficiency in Adobe Creative Suite are required. The position offers competitive pay and benefits,...
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Marketing Specialist for AFRL Programs
7 days ago
California, MO, United States ASRC Federal Holding Company Full timeA government contractor is seeking a Marketing Specialist to support business development for the Air Force Research Laboratory. The role involves market research, developing marketing materials, and managing digital assets. Strong graphic design skills and proficiency in Adobe Creative Suite are required. The position offers competitive pay and benefits,...
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Marketing Specialist for AFRL Programs
7 days ago
California, MO, United States ASRC Federal Holding Company Full timeA government contractor is seeking a Marketing Specialist to support business development for the Air Force Research Laboratory. The role involves market research, developing marketing materials, and managing digital assets. Strong graphic design skills and proficiency in Adobe Creative Suite are required. The position offers competitive pay and benefits,...
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Marketing Specialist for AFRL Programs
7 days ago
California, MO, United States ASRC Federal Holding Company Full timeA government contractor is seeking a Marketing Specialist to support business development for the Air Force Research Laboratory. The role involves market research, developing marketing materials, and managing digital assets. Strong graphic design skills and proficiency in Adobe Creative Suite are required. The position offers competitive pay and benefits,...
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Marketing Specialist for AFRL Programs
7 days ago
California, MO, United States ASRC Federal Holding Company Full timeA government contractor is seeking a Marketing Specialist to support business development for the Air Force Research Laboratory. The role involves market research, developing marketing materials, and managing digital assets. Strong graphic design skills and proficiency in Adobe Creative Suite are required. The position offers competitive pay and benefits,...
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Marketing Specialist for AFRL Programs
1 week ago
California, MO, United States ASRC Federal Holding Company Full timeA government contractor is seeking a Marketing Specialist to support business development for the Air Force Research Laboratory. The role involves market research, developing marketing materials, and managing digital assets. Strong graphic design skills and proficiency in Adobe Creative Suite are required. The position offers competitive pay and benefits,...