Paid Social Specialist

Mars United℠ Commerce is a global commerce marketing practice that aligns people, technology, and intelligence to make the business of our clients better today than it was yesterday. Our worldwide capabilities coalesce into four key disciplines — Strategy & Analytics, Content & Experiences, Digital Commerce, and Retail Consultancy — that individually deliver unmatched results for clients and collectively give them an unparalleled network of seamlessly integrated functions across the entire commerce marketing ecosystem. These disciplines are powered by our industry‑leading technology platform, Marilyn®, which helps marketers understand the total business impact of their commerce marketing activation, enabling them to make better decisions, create connected experiences, and drive stronger, measurable results. Learn more at https://www.marsunited.com/. Overview The Paid Social Specialist will execute hands on keyboard DSP buys and campaign management for the agency's largest accounts. This individual will be responsible to execute high-performing, efficient, margin‑conscious and error‑free digital ad campaigns end-to-end. The candidate will be responsible to foster relationships across department and develop strategic buying solutions that align with business needs. Candidates must reside in a commutable distance from Mars United Commerce's Chicago office. PRIMARY RESPONSIBILITIES Manage client Paid Social campaigns, inclusive of platform strategy development, QA, campaign creation and management, optimization, insightful metric‑driven reporting, and client communication. Develop data‑rooted recommendations and strategy to achieve campaign KPIs, analyzing and adjusting approach as necessary to achieve KPIs and campaign goals Paid Social platform expertise (Meta, TikTok, Pinterest, Snapchat, Youtube) to inform opportunities for publisher buying types (PG vs. Direct), creative recommendations, ad format recommendations, etc. Evaluate media recommendations and clearly identify key media deliverables in terms of accountability and performance Regular, consistent communication with Media and Client Management teams on campaign health, reporting, and recommendations Help nurture and establish a culture of excellence and quality output Lead by example and foster an environment of subject matter expertise, collaboration and teamwork Embrace Mars United Commerce’s entrepreneurial vision and commitment to a positive work environment SKILLSETS REQUIRED 2+ years in a hands‑on role managing Paid Social campaigns Specifically, experience with Meta, TikTok and Youtube Advanced understanding of Paid Social Buying Working knowledge of display, video, social and/or DSP partners, and external data or media providers (DV360, TTD, Yahoo, Meta.) Expertise in cross‑channel and cross‑device tracking, optimization, and attribution Fully capable of managing multiple priority initiatives at once, maintaining timelines and fielding semi‑fluid shifts in planning to accommodate objectives A self‑starter with ability to thrive in an ambiguous, fast‑paced, and results‑oriented environment Track record of cultivating strong relationships both internally and externally Critical thinker with the ability to make decisions by considering the needs, capabilities, and impact across multiple business units and clients Additional information Our Publicis Groupe motto “Viva LaDifférence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent. Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off. If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com. Compensation Range: $59,850 - $82,740 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third‑party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be December 15th 2025. All your information will be kept confidential according to EEO guidelines. #J-18808-Ljbffr