Sr. Product Marketing Manager-AI
3 weeks ago
YOUR IMPACTAs a Senior Product Marketing Manager focused on AI technologies, you'll be at the center of how OpenText tells its AI story. You'll translate complex innovations into customer-first narratives, drive compelling go-to-market programs, and help position OpenText as the trusted partner for enterprises navigating generative and conversational AI and the new era of agentic AI and automation.This is a high-impact role that blends storytelling, competitive positioning, and GTM leadership. Think market strategist meets customer advocate meets enablement catalyst.WHAT THE ROLE OFFERSDevelop differentiated messaging and value propositions for OpenText AI-based products and technologiesTurn customer insights and competitive analysis into crisp positioning frameworksBuild content that resonates with executives, practitioners, and industry analystsGo-to-Market LeadershipPartner with Product, Sales, and Demand Generation to launch new AI capabilitiesCreate sales plays, assets, and campaigns that drive adoption and pipeline impactSupport pricing, packaging, and market segmentation strategies for AI offeringsStorytelling & ContentCraft outcome-driven narratives, use cases, and scenario librariesDevelop customer-facing content: web copy, solution briefs, presentations, blogsArm analysts, influencers, and the field with compelling AI storiesField & Customer EngagementSupport customer references and proof points to showcase business valueMap AI capabilities to customer journeys and adoption contentWHAT YOU NEED TO SUCCEED7-10+ years in product marketing, GTM, or related roles; at least 3+ in AI, ML, or intelligent automationStrong storytelling ability-translating complex tech into business outcomesExperience in enterprise B2B software with proven GTM launch successSolid grasp of AI trends (GenAI, agentic AI, automation, information management)Executive presence with strong communication and presentation skillsCollaborative, customer-obsessed, and comfortable driving cross-functional alignmentExperience in regulated or highly technical industries (healthcare, financial services, government)Familiarity with tools like Salesforce, PowerBI, or similar enablement platformsBackground in analyst relations or thought leadership for AI marketsONE LAST THINGOpenText is more than just a corporation, it's a global community where trust is foundational, the bar is raised, and outcomes are owned. Our 30-year legacy encompasses delivering over 700 innovative products and services, with over 120,000 enterprise customers, including 98 of the Top 100 companies, and 150 million end users. We are excited to share that for the fifth year in a row, OpenText has been named one of the World\'s Best Employers by ForbesOpenText\'s efforts to build an inclusive work environment go beyond simply complying with applicable laws. Our Employment Equity and Diversity Policy provides direction on maintaining a working environment that is inclusive of everyone, regardless of culture, national origin, race, color, gender, gender identification, sexual orientation, family status, age, veteran status, disability, religion, or other basis protected by applicable laws.If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please contact us at hr@opentext.com. Our proactive approach fosters collaboration, innovation, and personal growth, enriching OpenText\'s vibrant workplace.Helping all candidates find great careers is our goal. The information you provide here is secure and confidential.We are now directing you to the original job posting. Please apply directly for this job at the employer’s website. #J-18808-Ljbffr
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