Senior Director, Global SMB Product Marketing
2 weeks ago
Senior Director, Global SMB Product Marketing (Contract) Location: San Jose, Austin, or New York (Hybrid) | Contract Duration: 6 months | Reports To: Vice President, B2B Marketing Base pay range: $100.00/hr - $115.00/hr About the Role We are seeking an experienced, strategic, and execution‑driven Senior Director (Contract) to lead Global SMB Product Marketing during a six‑month maternity leave coverage period. In this temporary leadership role you will oversee the global go‑to‑market (GTM) strategy and execution for the SMB merchant segment, driving alignment across Product, Sales, Commercial, Partnerships, and Marketing to ensure continuity of business momentum and GTM excellence. You’ll manage a high‑performing global team of product marketers, maintain critical cross‑functional partnerships, and guide ongoing GTM initiatives across acquisition, retention, and growth for SMB offerings. Key Responsibilities Provide interim leadership for the global SMB Product Marketing team, ensuring ongoing execution of strategic priorities and alignment with broader B2B marketing objectives. Maintain and evolve segmentation and Ideal Customer Profile (ICP) frameworks for SMB merchants to ensure focus on high‑value growth opportunities. Serve as a key strategic advisor to the VP of B2B Marketing and SMB leadership team. Drive ongoing GTM programs across priority products (e.g., checkout, working capital, BNPL, invoicing, POS), ensuring readiness across content, messaging, enablement, and performance tracking. Partner closely with Product, Sales, and Commercial teams to sustain momentum on key initiatives, launches, and experiments already in motion. Oversee global SMB pricing, packaging, and positioning strategies, maintaining consistency across regions. Collaborate with Acquisition, Lifecycle, and Channel teams to ensure integrated execution across merchant journeys and audience segments. Act as a connector across Product, Sales, Partnerships, and Regional Marketing to drive execution, troubleshoot blockers, and maintain GTM velocity. Manage and support a global team of Product Marketing Managers, providing clarity, direction, and coaching to maintain performance and engagement during the leave period. Ensure ongoing reporting, tracking, and communication of key GTM metrics and business outcomes. Required Experience & Skills 15+ years of experience in B2B Product Marketing, including leadership of global or cross‑regional teams. Proven success driving GTM strategy and execution within payments, fintech, or platform businesses. Strong understanding of SMB customer needs and the digital commerce landscape. Excellent cross‑functional collaboration and stakeholder management skills. Demonstrated ability to translate insights into GTM strategy and impactful execution. Confident communicator with strong executive presence and influencing skills. What We’re Looking For A seasoned product marketing leader who can step in seamlessly, maintain business continuity, and guide the team through a critical period of execution. The ideal candidate is both strategic and hands‑on, able to balance leadership, collaboration, and delivery in a dynamic, fast‑paced environment. Why This Role Matters This is a high‑impact opportunity to help shape how millions of small businesses around the world engage with our solutions during a pivotal year for our merchant business. You’ll lead with purpose, ensuring that our SMB strategy and global GTM programs continue to move forward without missing a beat. Compensation: $100-$115/hr #J-18808-Ljbffr
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Senior Director, Global SMB Product Marketing
3 weeks ago
San Jose, CA, United States Insight Global Full timeSenior Director, Global SMB Product Marketing (Contract) Location: San Jose, Austin, or New York (Hybrid) | Contract Duration: 6 months | Reports To: Vice President, B2B Marketing Base pay range: $100.00/hr - $115.00/hr About the Role We are seeking an experienced, strategic, and executiondriven Senior Director (Contract) to lead Global SMB Product Marketing...
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Senior Director Global SMB Product Marketing
4 days ago
San Jose, CA, United States Insight Global Full timeJob Description Insight Global is looking for a Senior Director of Global SMB Product Marketing. This is a 6-month contract for a maternity leave that you will need to be onsite for three days a week. In this temporary leadership role, you will oversee the global go, to, market strategy and execution for the company's SMB merchant segment, driving alignment...
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Global SMB Product Marketing Director
4 days ago
San Jose, CA, United States Insight Global Full timeA leading staffing agency is seeking a Senior Director of Global SMB Product Marketing for a 6-month contract in San Jose, California. In this key role, you will oversee the global go-to-market strategy for the company's SMB segment while managing a high-performing team. The ideal candidate will have over 15 years of experience in B2B Product Marketing and a...
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Global SMB Product Marketing Lead
3 weeks ago
San Jose, CA, United States Insight Global Full timeA leading staffing and consulting firm is seeking a Senior Director, Global SMB Product Marketing to oversee go-to-market strategies during a six-month contract. This leadership role involves managing a global team, driving GTM initiatives for SMB products, and ensuring alignment with broader marketing objectives. Ideal candidates will have over 15 years of...
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San Francisco, California, United States Google Full time $137,000 - $201,000Minimum qualifications:Bachelor's degree or equivalent practical experience.6 years of experience in marketing in the SaaS, cloud, or AI industries.Experience with content writing or managing creative agencies that support copywriting.Experience in demand generation metrics like marketing qualified leads (MQL) and qualified sales opportunities...
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San Francisco, United States Currencycloud Full timeSenior Director, Global Markets, Long-Tail Acceptance GTM StrategyVisa is a world leader in payments and technology, with over 259 billion payments transactions flowing safely between consumers, merchants, financial institutions, and government entities in more than 200 countries and territories each year. Our mission is to connect the world through the most...
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San Francisco, United States Google Full timeGlobal Campaign Marketing Manager, SMB, Google Cloud 2 days ago Be among the first 25 applicants Applicants in San Francisco: Qualified applications with arrest or conviction records will be considered for employment in accordance with the San Francisco Fair Chance Ordinance for Employers and the California Fair Chance Act. Note: By applying to this position...
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San Francisco, United States Google Full timeGlobal Campaign Marketing Manager, SMB, Google CloudGoogle Cloud helps millions of employees and organizations empower their employees, serve their customers, and build what's next for their business all with technology built in the cloud. Our products are engineered for security, reliability and scalability, running the full stack from infrastructure to...
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San Francisco, United States Google Inc. Full timeGlobal Campaign Marketing Manager, SMB, Google Cloud Mid Bachelor's degree or equivalent practical experience. 6 years of experience in marketing in the SaaS, cloud, or AI industries. Experience with content writing or managing creative agencies that support copywriting. Experience in demand generation metrics like marketing qualified leads (MQL) and...
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Director, Strategic Initiatives
2 weeks ago
San Jose, United States PayPal Full timeDirector, Strategic Execution And Growth InitiativesThis role leads strategic execution and growth initiatives across PayPal's SMB ecosystem. The Director will drive the design and orchestration of high-impact go-to-market programs, define new SMB growth levers, and ensure operational alignment across teams. This person will partner across Product, Sales,...