Contract Instructional Designer

Contract Instructional Designer - Digital Marketing Join to apply for the Contract Instructional Designer - Digital Marketing role at Ziplines Education. About Ziplines Ziplines Education is a category‑leading education company that partners with universities to deliver industry‑focused certificate courses that prepare professionals for today’s digital‑first workforce. Each year, we have the opportunity to help thousands of career advancers build the knowledge, skills, and credentials they need to move their careers forward. 92% of learners would recommend our programs, and our net promoter score is consistently in the excellent range. Together, we empower adult learners to confidently pursue the career they’ve always wanted. Our Course Format 6‑8 hours of asynchronous content in Articulate Rise. Videos from subject matter experts lead into expository content and application‑based exercises. A 2‑hour live session, delivered by an industry professional and supported by a Google Slides deck with recommended demos and activities. An application‑based capstone assignment, typically offering learners the choice of applying what they’ve learned to a scenario in their own workplace, or using a provided scenario. Our Digital Marketing Course Our Digital Marketing Course is 10 weeks long and focuses on teaching the core disciplines and technologies to allow a new digital marketer to hit the ground running. Modules include: Introduction to Digital Marketing AI for Digital Marketing Search Engine Optimization Fundamentals Search Engine Marketing with Google Ads (Google Ads certification) Google Analytics for Marketers (Google Analytics certification) Introduction to Email Marketing Marketing Automation (Hubspot email marketing certification) Social Media Marketing Content Marketing Data‑Driven Digital Marketing Plan What You’ll Do Assess the existing course to determine which elements require update. Help arrange for new SME input or video content where necessary. Update expository, illustrative, and reinforcement elements in Articulate Rise. Update application exercises in Articulate Rise. Update quizzes and assessments in Articulate Rise. Review new SME video and suggest and mark edits. Revise live session slide decks in Google slides. Other course build and production tasks as directed. Who You Are You’re a skilled, self‑directed instructional designer with at least 3 years of experience creating asynchronous learning content for adult learners in a corporate or ed‑tech environment. In Addition You are fluent in Articulate Rise. You have built one or more courses on Digital Marketing and have some contextual familiarity with core tools such as Hubspot, Google Ads, Google Analytics, and ChatGPT. You can follow design standards and model on an example. You can navigate ambiguity. You’re able to ask the right questions to clarify unclear situations. You can quickly produce an example or prototype to make sure you’re heading in the right direction. You can project‑manage yourself. You prioritize well to meet deadlines, and if priorities or deadlines aren’t clear, you ask. You are a reliably fast, clear, and on‑target writer. You can recognize and adopt brand voice. You have strong attention to detail. You are a collaborator with strong interpersonal skills and the ability to work effectively in a collaborative team environment. You have 30‑40 hours/month available for this work. Ziplines Core Values Focus on outcomes: We prioritize student satisfaction and outcomes above all. Be trustworthy: We act with integrity and follow through on our commitments. Be humble: We’re in this together, and every team member’s perspective matters. Be curious: Continuous learning drives us forward. Be you: Diverse thinking is essential for opportunity and innovation. Contract Rate $30 – $50 per hour, based on factors unique to each candidate, including their skills, location, experience, qualifications, and other job‑related considerations. This is a part‑time contract role. Apply Please visit our careers page https://www.ziplines.com/careers to apply. Equal Opportunity Ziplines, Inc. is proud to be an equal‑opportunity employer. We do not discriminate based on race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other protected characteristics under applicable law. Location San Carlos, CA Seniority level Mid‑Senior level Employment type Contract Job function Education and Training Industries Higher Education #J-18808-Ljbffr