Digital Sales Manager

3 weeks ago

Lexington, United States Cumulus Media Full time

Digital Sales Manager in Lexington, KY at Cumulus Media **Location:**

**Experience:**

Not Specified **Job Description**

**CUMULUS MEDIA |** LEXINGTON is searching for a digital sales expert that has an accomplished record of delivering client solutions coupled with successful sales experience in a related digital or broadcast field. The role of the **Digital Sales Manager** is to maximize revenue opportunities by assisting in the sales of complementary digital products under the Cumulus C-Suite umbrella as well as the markets/stations digital assets (email, website, app, streaming, podcasts, video and social).

**Who We Are:**

**CUMULUS Lexington has 5 radio stations. WVLK News Talk 590AM/97.3FM is the heritage News Talk station in Central KY. WVLK-FM 92.9 Country, playing the most New Country music in the market. WXZZ-FM ZRock 103.3 playing Active/Classic Rock music, WLTO-FM 102.5 Top 40 Hits and WLXX-FM 101.5 Jack FM playing Classic Hits.**

This individual will integrate digital products and services into our robust radio asset offerings and identify innovative ways to meet the marketing needs of new and existing clients. This is a leadership position and will be responsible for collaboratively working with the clusters overall sales leadership and coaching fellow sales team members on selling our suite of digital products

**Key Responsibilities:**

* Resident expert in all digital products offered by Cumulus including:

+ Our vast marketing extension programs including targeted email, targeted display and geo-fencing, video and social solutions

+ Our local digital marketing services including website creation, social media and reputation management

+ Our Station Digital Assets display and mobile ad positions, pre-roll video. Social media, podcasting and in-stream ads

* Act as primary liaison with all market selected third-party vendors (e.g. email and ad targeting vendors) for sending and fulfilling orders, RFPs

* Train and coach AEs on digital advertising tactics and products as well as work with vendors to fulfill client needs

* Collaborate with sales leadership to develop and execute digital packages and solutions

* Measure, grow and exceed digital sales and market share goals

* Assist in the preparation, creation and delivery of compelling presentations to clients

* Analyze and provide necessary sales reports, market analysis and identify growth opportunities for digital assets

**Core Competencies:**

* Ability to develop, demonstrate and train people in digital products and sales strategies

* Demonstrate knowledge of selling digital products and applications, including; SEO/SEM, mobile, social media, reputation management, targeted ads (geo-fenced, behavioral) and how they work in tandem with radio assets

* Creative thinker and problem solver

* Highly organized with ability to support multiple ad buys at the same time

* Skilled in oral/written communications with the ability to articulate ideas and guidance concisely and professionally.

* Comfortable presenting to a diversified array of prospects/clients

**Job Requirements**

**Qualifications:**

* Bachelors Degree in Radio and Broadcasting, Communications, Journalism, English or closely related field and (2) years of related experience preferred.

* All new hires must be fully vaccinated for COVID-19 by date of hire, subject to legally-mandated accommodations

**What we offer:**

* Competitive pay

* Collaborative and creative work environment

* Recognition and reward for outstanding performance

* Medical, Dental & Vision Insurance coverage

* 401K

* Paid Vacation & Holidays

For immediate consideration, please visit

For more information about CUMULUS MEDIA, visit our website at:

**CUMULUS MEDIA is proud to be an Equal Opportunity Employer (EOE).**

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