Integrated Campaigns Manager

Integrated Campaigns Manager at Stripe Join to apply for the Integrated Campaigns Manager role at Stripe. About Stripe Stripe is a financial infrastructure platform for businesses. Millions of companiesfrom the worlds largest enterprises to the most ambitious startupsuse Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Our mission is to increase the GDP of the internet, and we have a staggering amount of work ahead. That means you have an unprecedented opportunity to put the global economy within everyones reach while doing the most important work of your career. About The Team Stripes global demand campaigns team delivers marketing campaigns that drive awareness and engagement for our audiences, solutions, and products worldwide. Working closely with sales and marketing teams, our campaigns support Stripes larger business objectives and deliver impact. We build, deliver, monitor, and evolve campaign delivery across a broad suite of content, tactics, and channels. Using a broad suite of metrics, we continuously measure our work and refine our strategies to improve outreach, enhance the customer journey, and support revenue growth for the organization. What youll do In this role youll champion an audience or solution, and youll quarterback the integrated campaign plans and playbooks for that focus area in alignment with regional GTM strategies. Youll be an expert in your focus area, holding deep market and audience insight and direct business accountability. Youll lead a large, global, cross?functional workstream to build campaign strategies and content, then work with regional teams to deliver materials through integrated channels. Youll capture performance against all of your efforts, analyze results, and share learnings to drive continuous improvement and impact. Ultimately, youll be accountable for acquisition, engagement, and pipeline growth. The ideal candidate Excels in leading and driving large, complex, global campaigns or programs Has strong analytics skills, with the ability to interpret, analyze, and communicate campaign performance across marketing and sales KPIs Works with and influences across cross?functional stakeholder groups, including senior sales, marketing, and product leaders Has a proven track record developing global campaigns and delivering campaign playbooks for international localisation and execution Is a passionate advocate for their users/audiences/customers Sees around corners; anticipates and unblocks challenges, stays ahead of market/audience trends, and anticipates regional/country needs and nuance Understands modern storytelling and content trends, and can translate those into thoughtful, resonant campaign strategies Is agile, iterative, AI?fluent, and comfortable with ambiguity and high growth environments Responsibilities Own the overall campaign strategy and plan for your audience or product, and drive the global, cross?functional workstream for activation and impact Partner with comms, product marketing, channel teams, regional and field marketing, partner marketing, sales teams, and more to define and implement campaigns. Work with regional marketing to ensure local relevance and advise on campaign delivery Use your multi?channel expertise to deliver campaigns via digital, web, email, online events, direct mail, social, events, sales plays, and more, all in partnership with functional and regional teams Partner with product marketing and content/editorial teams to develop compelling, relevant campaign materials and content sets, including whitepapers, guides, blogs, checklists, interactive content, promotions/offers, etc. Use and/or recommend leading tools to improve or accelerate the work of the campaigns function Act as an expert for your owned audience/solution to champion market trends, competitive context, and customer insights, ultimately shaping all industry campaign strategies. Track, analyze, and report on campaign performance metrics with a focus on lead generation, pipeline, and target account penetration. Share learnings regularly to improve overall campaign efficacy. Who you are Were looking for someone who meets the minimum requirements to be considered for the role. If you meet these requirements, you are encouraged to apply. The preferred qualifications are a bonus, not a requirement. Minimum Requirements 10+ years of enterprise B2B marketing experience that includes some mix of integrated campaigns, content marketing, regional/field marketing, and/or account?based marketing, with demonstrated increase in scope Exceptional knowledge of FinTech industry landscape, trends, and technology Proven expertise in partnering with regional marketing and sales teams to build, grow, and develop pipeline Analytical acumen, with the ability to build, interpret, and adjust measurement tools and data Exceptional presentation, writing, and communication skills, especially to executive stakeholders Appetite and ability to work through ambiguity, evaluate and recommend solutions, and drive clarity across complex, global stakeholder groups Ability to build campaigns and programs from the ground, orchestrating many moving parts across disparate functions Preferred Qualifications Experience at a highly dynamic, fast?growing growth tech company Experience in the payments, financial technology, or adjacent industries or marketing FinTech solutions Integrated campaigns experience focused on select audiences: enterprise and industries (retail, media/entertainment/gaming, financial services, insurance, travel/hospitality/leisure), SMB/mid?market, SaaS platforms, startups Product campaigns experience focused on payments, fraud, financial services, and/or embedded finance Hybrid work at Stripe This role is available either in an office or a remote location (35+ miles or 56+ km from a Stripe office). In?office expectations: Office?assigned staff spend at least 50% of the time in a given month at their local office or with users. This balance supports collaboration while allowing flexibility for individuals and teams. Working remotely at Stripe: A remote location is defined as being 35 miles (56 kilometers) or more from one of our offices. While you would be welcome to come into the office for team or business meetings, on?site meet?ups, and events, our expectation is you would regularly work from home rather than a Stripe office. Stripe does not cover relocation costs for a remote location. We encourage you to apply for roles that match the location where you currently live or plan to live. Pay and benefits The annual US base salary range for this role is $185,000 $277,600. For sales roles, the range provided is the roles On Target Earnings ("OTE") range, meaning that the range includes both the sales commissions/sales bonuses target and annual base salary for the role. Applicants not located in the US may request the annual salary range for their location during the interview process. Additional benefits for this role may include equity, company bonus or sales commissions/bonuses; 401(k) plan; medical, dental, and vision benefits; and wellness stipends. Seniority level Mid?Senior level Employment type Full?time Job function Marketing and Sales Industries Software Development, Financial Services, Technology, Information and Internet #J-18808-Ljbffr