Head of Brand Marketing for US Atrium
2 weeks ago
Head of Brand Marketing for US Atrium / Pure Encapsulations At Nestlé Health Science, we believe that nutrition, science, and wellness must merge, not collide. Here, we embrace the intrinsic connections of these three pillars, harnessing their collective strength to empower healthier lives. Our broad product portfolio includes renowned brands like Garden of Life®, Nature's Bounty®, Vital Proteins®, Orgain®, Nuun®, BOOST®, Carnation Breakfast Essentials®, Peptamen®, Compleat Organic Blends®, and more. We also have extensive pharmaceutical expertise, offering innovative medicines that aim to prevent, manage, and treat gastrointestinal and metabolic-related diseases. At Nestlé Health Science, we bring our best for better lives. Our people are challenged to bring fresh, diverse views and make bold moves to empower healthier lives through nutrition. We know brilliant ideas can come from anyone, anywhere. Here we embrace the entrepreneurial spirit and collaborate with teams that champion focused and forward thinking. We are committed to fostering professional growth and celebrating the achievements of our people along the way. We offer dynamic career paths, robust development, opportunities to learn from talented colleagues around the globe, and benefits that support physical, financial, and emotional wellbeing. Join us to innovate for impact and reimagine the future of health and nutrition for patients and consumers. Position Summary: This second-line leadership role reports to the Head of Marketing and leads the US Atrium / Pure Encapsulations HCP Marketing team, shaping the strategic vision and long-term goals for the brands. You’ll champion the brand vision, ignite innovation, and drive measurable outcomes through bold strategy, digital-first thinking, and data-informed decisions. The role requires strong internal and external partnerships with media, sales, and finance to activate seasonal promotions and grow the HCP business. In a remote‑work capacity, you’ll lead a passionate team and foster a culture of high performance and continuous learning. #LI-Remote #LI-DL1 Key Responsibilities Lead the development and execution of ATRIUM marketing vision and strategy including target patient identification, brand positioning, and brand character development. Drive innovation and renovate current marketing strategies to boost brand performance. Work with US collaborative partners to embed the brand plan, and through your team, partner on local execution. Establish effective frameworks, metrics, and strategies for brand building and channel marketing. Provide thought leadership by staying current with evolving online media, technology, and competitive trends. Leverage digital tools and innovative technologies to enhance delivery and effectiveness, using data and performance insights to continuously optimize learning outcomes and keep programs at the forefront of industry standards. Collaborate closely with cross‑functional teams to align training strategies with business goals, using technologies and analytics to measure impact and drive continuous improvement. Translate data into actionable insights, effectively using digital tools and technologies to improve outcomes. A strong understanding of emerging digital trends and their relevance in a modern, insight‑led workplace is essential. Manage and leverage the creative capabilities of external agencies to build brands and channel strategies, covering the full marketing mix (traditional, digital) and customers (consumers, retailers, HCPs). Manage the marketing budget. Ensure the team establishes clear performance tracking and diagnosis systems, and rapidly develop action plans for course correction. Identify new capabilities that enable competitive advantage and enhance leadership and product usage for appropriate customers across all marketing brands and customers. Key Relationships Internal – US HCP‑led Businesses LT, ATRIUM Sales Management and teams, Sales Operations, Human Resources, Demand Planning, and Finance, etc. External – KOLs, HCPs, Strategic Accounts, Professional Societies, Market Research vendors. Experience and Education Requirements Demonstrated leadership experience driving strategic initiatives, building and managing high‑performing teams, and influencing cross‑functional stakeholders to deliver measurable business impact. 10+ years of experience in commercial roles with increasing responsibility, including 7+ years in specialty product marketing and launch experience in US and ex‑US markets. Proven success in HCP‑endorsed medical nutrition marketing, with ability to develop and execute multi‑channel strategies. Strategic thinking, translating data into actionable insights using digital tools, and applying emerging digital trends in an insight‑led workplace. Excellent analytical and problem‑solving skills, with strong strategic planning capabilities in complex environments. Ability to travel approximately 30 %. Ability to work and lead a team remotely. Preferred Skills Ability to work cross‑functionally to build relationships that drive results. Strong ability to work in a fast‑paced start‑up environment with competing priorities. Experience achieving and maintaining compliance with all applicable regulatory, legal, and operational rules. Ability to build productive relationships with stakeholders including KOLs and patient advocacy groups. Strategic and creative thinking, entrepreneurial spirit, and innovative leadership in developing marketing strategies and communications programs that engage a variety of diverse stakeholders. Strong knowledge of current digital marketing landscape. The approximate annual pay range for this position is $190,000 to $220,000. Please note that the pay range provided is a good faith estimate for the position at the time of posting. Final compensation may vary based on factors including but not limited to knowledge, skills and abilities as well as geographic location. Nestlé offers performance‑based incentives and a competitive total rewards package, which includes a 401(k) with company match, healthcare coverage and a broad range of other benefits. Incentives and/or benefit packages may vary depending on the position. Learn more at nestlejobs.com. It is our business imperative to remain a very inclusive workplace. To our veterans and separated service members, you’re at the forefront of our minds as we recruit top talent to join Nestlé. The skills you’ve gained while serving our country—such as flexibility, agility, and leadership—are much like the skills that will make you successful in this role. In addition, with our commitment to an inclusive work environment, we recognize the exceptional engagement and innovation displayed by individuals with disabilities. Nestlé seeks such skilled and qualified individuals to share our mission where you’ll join a cohort of others who have chosen to call Nestlé home. The Nestlé Companies are equal employment opportunity employers. All applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status or any other characteristic protected by applicable law. Prior to the next step in the recruiting process, we welcome you to inform us confidentially if you may require any special accommodations to participate fully in our recruitment experience. Contact us at accommodations@nestle.com or please dial 711 and provide this number to the operator: 1-800-321-6467. This position is not eligible for Visa Sponsorship. #J-18808-Ljbffr
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Head of Brand Marketing for US Atrium
2 weeks ago
Bridgewater, United States Nestlé Health Science Full timeHead of Brand Marketing for US Atrium / Pure Encapsulations Join to apply for the Head of Brand Marketing for US Atrium / Pure Encapsulations role at Nestlé Health Science. At Nestlé Health Science, we believe that nutrition, science, and wellness must merge, not collide. Here, we embrace the intrinsic connections of these three pillars, harnessing their...
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Head of Brand Marketing for US Atrium
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Bridgewater Township, United States Nestle Full timeAt Nestle Health Science, we believe that nutrition, science, and wellness must merge, not collide. Here, we embrace the intrinsic connections of these three pillars, harnessing their collective strength to empower healthier lives. Our broad product portfolio includes renowned brands like Garden of Life, Nature's Bounty, Vital Proteins, Orgain, Nuun, BOOST,...
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Bridgewater Township, United States Nestlé SA Full timeA global health and nutrition company is seeking a Head of Brand Marketing to lead the US Atrium / Pure Encapsulations team. This role involves shaping brand strategy, driving innovation, and managing cross-functional partnerships. The ideal candidate will have over 10 years of experience in commercial roles and a strong background in medical nutrition...
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Bridgewater, United States Nestlé Health Science Full timeA global nutrition company is seeking a Head of Brand Marketing for US Atrium. This leadership role involves creating strategic vision, optimizing marketing initiatives, and leading a team remotely. The ideal candidate has over 10 years of experience in marketing, particularly within specialty products, with strong analytical skills and digital marketing...
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Bridgewater, United States Nestle Full timeAt Nestle Health Science, we believe that nutrition, science, and wellness must merge, not collide. Here, we embrace the intrinsic connections of these three pillars, harnessing their collective strength to empower healthier lives. Our broad product portfolio includes renowned brands like Garden of Life, Nature's Bounty, Vital Proteins, Orgain, Nuun, BOOST,...
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Head of Brand Marketing for US Atrium
2 weeks ago
Bridgewater, United States Nestlé Full timeAt Nestlé Health Science, we believe that nutrition, science, and wellness must merge, not collide. Here, we embrace the intrinsic connections of these three pillars, harnessing their collective strength to empower healthier lives. Our broad product portfolio includes renowned brands like Garden of Life®, Nature's Bounty®, Vital Proteins®, Orgain®,...
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