Head of Affiliate Marketing

Head of Affiliate Marketing (Remote Opportunity) Join to apply for the Head of Affiliate Marketing (Remote Opportunity) role at Puffy Base pay range $100,000.00/yr - $130,000.00/yr Position: Head of Affiliate Marketing Compensation: USD $100,000 - $130,000 per annum + up to 30% Performance Bonus Total Annual Package: Up to USD $174,100 Location: Remote Role Overview Puffy is a top 5 mattress brand in the US, and we're seeking a results‑driven Head of Affiliate Marketing to lead our affiliate program strategy and drive significant revenue growth through innovative partnership approaches. This role will be instrumental in expanding our affiliate network and optimizing program performance across the competitive D2C mattress landscape. You’ll establish and strengthen relationships with affiliate partners, identify unexplored channels, and continuously optimize campaigns to maximize ROI and support our position as an industry leader. What Is In It For You Become a true industry architect. Key Responsibilities Build and scale the affiliate partnerships that fuel millions in revenue. Architect the entire program from partner recruitment to performance optimization. Negotiate with industry-leading affiliates and identify white‑space opportunities. Create testing frameworks that separate good programs from dominant ones. Partner with the 1%: top 5 mattress brand, Forbes Council member, CEO. Embrace radical flexibility: remote‑first culture with genuine work‑life integration. Become the go‑to expert in D2C sleep marketing and build a track record that opens doors across the entire D2C ecosystem. What You'll Need Proven D2C Expertise: 5+ years of affiliate marketing experience in a B2C e‑commerce environment within the North American sleep sector (USA/Canada). Proven Success in Onboarding and Scaling Organic Publishers and PPC Affiliate Partners. Advanced Affiliate Knowledge: In‑depth understanding of affiliate marketing channels, attribution models, and performance metrics (EPC, ROAS). Data & Analytics Skills: Proficiency in market‑leading affiliate tracking tools (e.g., Impact or Partnerize) and secondary platforms (BrandVerity, Similarweb/Ahrefs, or Visual Ping). Performance‑Driven Mindset: Demonstrated success in recruiting, activating, and optimizing top affiliates for maximum ROI. Negotiation & Communication: Strong background in managing vendor/partner relationships, excellent written and verbal communication. Entrepreneurial Approach: Self‑starter who thrives in fast‑paced, high‑growth environments and can adapt quickly to changing market dynamics. Good‑to‑Have Paid Media Experience: Familiarity with running and optimizing paid acquisition campaigns in tandem with affiliate initiatives. Startup/Scale‑Up Exposure: Past work in a rapidly scaling company, comfortable navigating limited resources and swift pivots. Global Market Insight: Experience coordinating with international partners and tailoring campaigns to diverse audiences. The Puffy DNA Be the Owner: Accountability for results, not activity. Execute with Urgency: Decisive action in high‑stakes environments. Demand Excellence: Push boundaries of our craft. Be AI‑First: Daily AI conversations challenge assumptions. Go All‑In: Team’s mission‑driven collaboration. Monthly performance bonuses (up to 30%) Comprehensive medical, dental, and vision insurance Generous Paid Time Off (PTO) + US Public holidays AI‑First organization with access to AI‑native tool stack Remote First: Work from home office International team collaboration (14+ nationalities) ✅ Other Benefits: 401(k) with Company Match Free Puffy mattress post 6 months completion $1,000 Puffy/Halo Board store credit post 1 year completion Ready to Shape Your Story? Click "Apply" and take the first step. #J-18808-Ljbffr