Director of Digital Strategy

2 weeks ago


Arlington, United States Sbaprolife Full time

Are you a digital strategist ready to make a national impact? SBA is seeking a Director of Digital Strategy to lead our online presence and engagement across social and digital platforms. This is your opportunity to craft compelling content, grow audiences, and amplify a mission that changes lives. As a key leader reporting to the Communications Director, you’ll set the vision for SBA’s digital strategy—driving innovation, influencer engagement, and data-informed decisions that keep us at the forefront of the conversation. Why Join Us? At SBA, you’ll be part of a passionate team making a real impact. We offer a collaborative environment, opportunities for growth, and the chance to shape national conversations on the life issue. Susan B. Anthony Pro-Life America (SBA) is the largest pro-life political organization in the country, with a nationwide network of over 1 million Americans. We combine politics with policy, investing heavily in voter education and issue advocacy to advance laws that protect the unborn. What You’ll Do Develop and manage content strategy for all social and online channels. Lead SBA’s social content calendar and ensure brand consistency. Advise teams on tactics informed by analytics and performance data. Review and approve social content for quality and impact. Contribute to copywriting for posts and campaigns. Build influencer and brand ambassador strategies. Support affiliated initiatives like Charlotte Lozier Institute and Her Plan. What We’re Looking For Strategic Vision: Ability to set and execute a bold digital strategy. Creative Expertise: Strong short-form copywriting and editing skills. Digital Mastery: Deep knowledge of social media platforms and trends. Analytical Mindset: Use data to optimize performance and guide decisions. Leadership: Experience managing teams and multiple projects under tight deadlines. Requirements Bachelor’s degree in marketing, communications, or related field. Strong writing, editing, and communication skills. Proven experience in social media and digital strategy. Commitment to SBA’s pro-life mission and values. Preferred Experience in the pro-life movement or conservative organizations. Election or campaign experience is a plus. Position Type / Expected Hours This position is a full-time position. Hours are typically 8:30 AM – 5:30 PM EST, Monday-Friday. Weekend and evening work may be required. Travel This position may require occasional travel for events and social media opportunities. Benefits That Matter At SBA, we believe in taking care of our team so they can focus on making an impact. Our comprehensive benefits package includes: Health, dental, and vision insurance – because your well-being matters. 401(k) with employer match – invest in your future while you change the world. Life insurance and short- & long-term disability coverage – peace of mind for you and your loved ones. Paid holidays and generous PTO – recharge and come back ready to fight for life. Free onsite parking – because convenience counts. Our Culture: Bold, Mission-Driven, and United At SBA, we live by our core values: sacrificial, ambitious, scrappy, and team-oriented. Our people are experts in their fields, relentless in their work, and deeply committed to ending abortion. We collaborate, support one another, and seize every opportunity to advance the cause of life. If you’re ready to bring passion, grit, and heart to a mission that matters, you’ll fit right in. We are an Equal Opportunity Employer We welcome applicants of all backgrounds and do not discriminate based on race, color, religion, sex, national origin, age, disability, veteran status, marital status, sexual orientation, or any other protected characteristic. #J-18808-Ljbffr



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