TransPerfect | Lead Nurturing Associate

4 days ago

raleigh, United States TransPerfect Full time

Do you want to work for the global leader in the language services and technology industry? Are you interested in helping international brands/organizations find and implement solutions that allow them to communicate, operate and sell their products and services efficiently and effectively? And are you the type of person who enjoys working in an innovative and vibrant workplace? Then TransPerfect is for you


So you like what you hear but haven’t worked in ‘language’ before? That is not a problem, TransPerfect is far from “just a translation agency”. Our services portfolio covers everything from business support services such as interpretation, multicultural and digital marketing, SEO and website globalization to multimedia work, video, e-learning and training, and legal support services. All services and client partnerships are aided by best-in-breed software platforms, specialized in optimizing business processes.


That’s enough about us – what about you?


We look for and appreciate anyone who is willing to roll up their sleeves and get stuck in We offer a fast growth path and provide full training around our services, technology solutions and workflows. Therefore the key skills we are looking for are solid communication and relationship building abilities, keeping a cool head if situations get a bit stressful and really owning your role, taking responsibility for your clients and their business success.


If this sounds like you, we would love to hear from you We have 90 offices worldwide but this particular opportunity is based in our midtown Manhattan office. We offer career development and an attractive bonus plan and social events are organized frequently.


Full details on the role are below:


Position Summary:


Overview

The Nurturing Associate engages with and processes leads from various paid and organic marketing channels to build the sales pipeline. As the first point of contact for incoming leads, the Nurturing Associate represents TransPerfect and is key to driving engagement.


Main Responsibilities:

· Prospect, generate, qualify, process, and follow up on leads, setting appointments for TransPerfect sales teams.

· Identify potential clients and their needs, recommending TransPerfect solutions to meet those needs.

· Communicate effectively in English to present TransPerfect’s solutions and value proposition.

· Maintain relationships with key stakeholders to ensure lead sources are tracked and optimized in CRM.

· Always follow the nurturing process to collect quality data and support TransPerfect’s digital marketing strategy.

· Collaborate with sales managers to develop strategies to drive conversion rates across multiple channels.

· Take part in creating promotional materials, including brochures and flyers.

· Provide consistent, accurate internal and external communications.

· Coordinate with teammates and managers to deliver high-quality service.

· Achieve sales lead generation and appointment quotas.

· Actively participate in data-driven digital marketing efforts.

· Support marketing and nurturing initiatives and drive lead/demand generation strategies.

· Participate in business, service/product, and system development initiatives.


Required Skills:

· Ability to work independently and under pressure.

· Strong industry knowledge and willingness to stay updated on trends.

· Excellent written and verbal communication skills.

· Strong teamwork and interpersonal abilities.

· Detail-oriented and deadline-driven.


Required Qualifications and Education:

· Bachelor’s degree or equivalent.

· Fluent in English (additional languages are a plus).


Desired Skills and Experience:

· Localization background preferred but not required.

  • · Experience as an SDR or BDR preferred.

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